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All Journal KREATIF: Jurnal Pengabdian Masyarakat Nusantara KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Manajemen Bisnis Krisnadwipayana
Ahmad Hermanto
Universitas Krisnadwipayana, Jakarta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

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Optimalisasi Legalitas UMKM Perempuan melalui Program Peningkatan Kapasitas UMKM CSR Bank SUMUT di Kota Medan Amilia Hasbullah; Ahmad Hermanto; Ihsan Satrya Azhar; Mukhlis Mukhlis
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 3 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v3i4.2404

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a key role in the present-day economy of the nation. One aspect of enhancing the capabilities of micro, small, and medium enterprises (UMKM) is ensuring their compliance with regulatory requirements. The first phase involved the legal registration of the NIB (National Identification Number for Businesses) to facilitate the professional monitoring of commercial competitiveness for micro, small, and medium enterprises (UMKM). In accordance with the significance of enhancing the capacity of micro, small, and medium enterprises (UMKM) in the City of Medan, CSR Bank SUMUT, in collaboration with academic professionals from Krisnadwipayana Univeristy, has initiated a program aimed at providing assistance, socialization, and support for the establishment of NIB. This program forms part of the Women's UMKM Capacity Enhancement Program, which is being implemented in the city of Medan. Through socialization and direct guidance to Women SMEs in Medan, it has contributed to an enhanced comprehension among them about the importance legal aspects of their businesses.
Optimalisasi Legalitas UMKM Perempuan melalui Program Peningkatan Kapasitas UMKM CSR Bank SUMUT di Kota Medan Amilia Hasbullah; Ahmad Hermanto; Ihsan Satrya Azhar; Mukhlis Mukhlis
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 3 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v3i4.2404

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a key role in the present-day economy of the nation. One aspect of enhancing the capabilities of micro, small, and medium enterprises (UMKM) is ensuring their compliance with regulatory requirements. The first phase involved the legal registration of the NIB (National Identification Number for Businesses) to facilitate the professional monitoring of commercial competitiveness for micro, small, and medium enterprises (UMKM). In accordance with the significance of enhancing the capacity of micro, small, and medium enterprises (UMKM) in the City of Medan, CSR Bank SUMUT, in collaboration with academic professionals from Krisnadwipayana Univeristy, has initiated a program aimed at providing assistance, socialization, and support for the establishment of NIB. This program forms part of the Women's UMKM Capacity Enhancement Program, which is being implemented in the city of Medan. Through socialization and direct guidance to Women SMEs in Medan, it has contributed to an enhanced comprehension among them about the importance legal aspects of their businesses.
DAMPAK STRATEGIS PROGRAM CSR TERHADAP KINERJA MEREK, EKUITAS MEREK DAN REPUTASI PERUSAHAAN DI NEGERA BERKEMBANG : PENGUJIAN TERHADAP TEORI META ANALISIS Ahmad Hermanto
Jurnal Manajemen Bisnis Krisnadwipayana Vol 5 No 1 (2017): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Currently CSR is a sustainable development strategy for the distribution of welfare of the people in various countries around the world through corporation activity. Therefore, on the effort of increasing welfare of nation state, government establishes the development model towards CSR corporation program as the spreading welfare strategy. This study seeks to investigate whether the strategic effect of CSR program activities on brand performance, industrial brand equity and corporate reputation in order to understand the real effects of actual CSR activities. This research to investigate and treat CSR as a whole construct on CSR program activities which covers several dimensions such as economic, social, and environmental. Specifically, this study test a meta-model of CSR. It is expected to become the basis of measurement models which provide valuable input for coping strategies and actions to be taken to reconstruct the CSR strategy and management programs that significantly impact on brand performance, industrial brand equity and corporate reputation in the future. In this study, the importance of this research will be presented for consideration and relevance in the context of future development.
Co-Authors Amilia Hasbullah Ihsan Satrya Azhar Mukhlis