Dwi Lestari, Winda
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Faktor-faktor yang mempengaruhi permintaan barang online melalui shopee paylater sebagai variabel intervening (Studi kasus pada mahasiswa Universitas Jambi) Dwi Lestari, Winda; Zulfanetti, Zulfanetti; Heriberta, Heriberta
e-Journal Perdagangan Industri dan Moneter Vol. 12 No. 1 (2024): e-Journal Perdagangan Industri dan Moneter
Publisher : Prodi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/pim.v12i1.24302

Abstract

This study aims to: 1) Know the characteristics of students who use shopee paylaters at Jambi University, 2) Know the effect of promotions, prices and allowances on demand through spaylaters directly and indirectly. The research method in this study was descriptive quantitative using a questionnaire data collection method. The population in this study were all students who had used the spaylater payment method at least once and the sample used was 97 students. The data analysis tool used is path analysis with the help of the amos application. The results of the path analysis in this study are that the pocket money variable directly has a significant effect on the spaylater, but not the promotion and price variables. Besides that, the variables of pocket money and spaylater have a significant effect on demand. While indirectly, based on the sobel test, pocket money has a significant effect on demand, while the promotion and price variables have no significant effect on demand.
Perwujudan Kesantunan Berbahasa Jawa dalam Interaksi antara Dosen dan Mahasiswa di Prodi Pendidikan Bahasa Jawa Ajeng Rahadini, Astiana; Dwi Lestari, Winda
Sutasoma : Jurnal Sastra Jawa Vol. 12 No. 1 (2024): Sutasoma
Publisher : Program Studi Sastra Jawa, Fakultas Bahasa dan Seni, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/0kc2r492

Abstract

Language politeness is important in the communication process. Language politeness will make speakers and speech partners comfortable communicating so that the purpose of communication can be achieved. Javanese language has its own politeness parameter. This study aims to describe the form of Javanese language politeness between lecturers and students in the Javanese Language Education study program at FKIP Sebelas Maret University and the causes of the emergence of language impoliteness. The research method used is descriptive qualitative with observation technique. The data used are speeches between lecturers and students in academic activities in the Javanese Language Education Study Program FKIP UNS. The research was conducted for one semester with the object of the research being students of semester I, III, V, and VII in 2023. The results showed that: 1) The form of politeness in Javanese language of lecturers is represented in declarative mode or in the form of news sentences, interrogative mode or in the form of question sentences, and imperative mode or in the form of command sentences which represent the types of representative, directive, expressive, and commissive speech acts. Meanwhile, the students' Javanese politeness is represented in declarative mode or news sentences, interrogative mode or question sentences, and imperative mode or command sentences that represent the types of directive and expressive speech acts. In addition, the use of ngoko alus is also used in the lecturer's speech to students as a form of respect while the Javanese language used by students to lecturers is krama inggil. 2) The level of language politeness of students to lecturers is influenced by factors of understanding of Javanese ethics and mastery of the maxims of Javanese politeness, especially mastery of Javanese language.