Article Per Year (5 Year)
p-Index From 2020 - 2025
0.562
P-Index
This Author published in this journals
All Journal Trending: Jurnal Manajemen dan Ekonomi Jurnal Manajemen Dan Bisnis Ekonomi Jurnal Riset Manajemen dan Ekonomi
Benius Benius
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Analisis Keuangan Pelaku UMKM Berbasis Local Wisdom Di Kota Palangka Raya Benius Benius; Rossy Naptania; Lala Lala; Mika Taradiva; Rahmah Norhayati; Arum Widiya
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 2 No. 3 (2024): July : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v2i3.1893

Abstract

This research presents a thorough analysis of the financial aspects influencing the performance of Micro, Small, and Medium Enterprises (MSMEs) based on local wisdom in their operational activities. Through a case study approach, financial ratio analysis, and survey, we explore the financial performance faced by locally based MSMEs. The implications of this research are significant for the government, business actors, and society in supporting the growth and sustainability of locally based MSMEs, as well as providing guidance for more effective policies to support this sector. Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in the national and local economy, determined by criteria such as net worth, annual sales, and number of employees. Financial analysis of locally based MSMEs explores the financial aspects of micro, small, and medium enterprises (MSMEs) relying on local wisdom in their operations. This research aims to understand the financial performance, challenges, and opportunities faced by locally based MSMEs. The analysis methods used include quantitative descriptive with calculations of profitability ratios and activity ratios to gain comprehensive understanding. The results of this research are expected to provide insights for stakeholders, including the government, business actors, and society, in supporting the growth and sustainability of locally based MSMEs.
Kajian Strategis UMKM Kuliner Di Era Modern Di Kota Palangkaraya Nanda Putri Qumayroh; Ira Veronika Girsang; Anita Anita; Rut Donda Damayanti L.B; Yulisia Nurike Manik; Benius Benius
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 2 No. 3 (2024): Juli : JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME)
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v2i3.1924

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in the Indonesian economy, contributing to job creation and economic growth. However, MSMEs often face various challenges, including intense competition, limited access to capital, and a lack of knowledge about marketing strategies and product diversification.This study aims to analyze the marketing strategies and product diversification implemented by four MSMEs in Indonesia: Paman Pentol (meatball seller), Lavaria Home (takoyaki and mozzarella corndog seller), goguma ppang (seller of bread made from sweet potato), and Es Doger (ice doger seller). This research uses a qualitative descriptive method with data collection techniques through interviews and observations, and documentation. The research findings indicate that the four MSMEs implement various marketing strategies and product diversification to increase sales and reach a wider market. Common marketing strategies include promotion through social media, discounts and attractive offers, and participation in local events. Product diversification undertaken by MSMEs includes developing new menus, offering combo packages, and selling products online. This study provides several important findings and recommendations for MSMEs. The key findings suggest that effective marketing strategies and product diversification can help MSMEs enhance their competitiveness and sustainability in the digital era. The main recommendations for MSMEs are to continuously innovate and adapt to market trends, improve product and service quality, and utilize digital technology to reach a wider customer base.
Analisis Keuangan Usaha Mikro Kecil Di Kota Palangka Raya Benius Benius; Aisyah Mecca; Khairun Nisa; Meta Melinda Aldis; Nita Beti Lestari; Yula Yunara
Trending: Jurnal Manajemen dan Ekonomi Vol. 2 No. 3 (2024): Juli : Trending: Jurnal Manajemen dan Ekonomi
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/trending.v2i3.2634

Abstract

This research aims to analyze financial management in four types of small MSME businesses in Palangka Raya City, namely the coconut ice business, the Gambang bread business, the meatball business, and the crepes business. The analytical methods used include liquidity analysis, profitability ratios, and common size analysis to understand the financial performance of each business. Data was collected through interviews with business owners and collecting financial data from business records. The results of the analysis show variations in financial management between the four types of businesses, with findings highlighting the specific challenges and opportunities facing each type of business. The implications of this research provide valuable insights for business owners and other stakeholders in improving financial management and financial performance of small MSMEs in Palangka Raya City.
Co-Authors Aisyah Mecca Anita Anita Arum Widiya Ira Veronika Girsang Khairun Nisa Lala Lala Meta Melinda Aldis Mika Taradiva Nanda Putri Qumayroh Nita Beti Lestari Rahmah Norhayati Rossy Naptania Rut Donda Damayanti L.B Yula Yunara Yulisia Nurike Manik