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Fatkhan Zaki Arrafid
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Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Sikap Berwirausaha, Kreativitas Berusaha Dan Lingkungan Keluarga Terhadap Motivasi Berwirausaha Fatkhan Zaki Arrafid
Jurnal Kajian dan Penelitian Umum Vol. 1 No. 6 (2023): Desember: Jurnal Kajian dan Penelitian Umum
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jkpu-nalanda.v1i6.658

Abstract

This research aims to analyze the influence of motivation, entrepreneurial attitudes and family environment on interest in entrepreneurship. The type of research used is a quantitative method with descriptive analysis. The data collection technique was carried out online with a questionnaire using a Likert scale of one to five and was obtained using a simple random sampling method on 111 respondents with criteria above the age of 18 years. The data analysis techniques used in this research are: Outer Model with calculations of Convergent Reliability, Discriminant Validity, Composite Reliability, Cronbach's Alpha and Inner Model with calculations of T statistics, R-Square, f-Square, and VIF using SmartPLS (Partial Least) tools. Square) version 4.0.9.3. The research results show that: 1) Entrepreneurial attitudes have a significant influence on consumer satisfaction. 2) Entrepreneurial creativity has a significant influence on consumer satisfaction. 3) The family environment has a significant influence on consumer satisfaction.
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