Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Jurnal Kajian dan Penelitian Umum
Zalika Sabina
Unknown Affiliation
Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengaruh Perkembangan Ekonomi Digital Terhadap Perusahaan Start-Up di Indonesia Ade Andani; Erine Novianta; Adhe Friam Budhi; Adek Arya; Zalika Sabina; Wahyu Indah Sari
Jurnal Kajian dan Penelitian Umum Vol. 2 No. 1 (2024): Februari: Jurnal Kajian dan Penelitian Umum
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jkpu-nalanda.v2i1.797

Abstract

The development of the digital economy has brought significant changes in various aspects of life, including in the business world. Digital transformation has turned Indonesia into one of the countries with the largest growth in startups and e-commerce along with the increase in smartphone use and internet telecommunication infrastructure, provides a great opportunity for startups companies to be able to develop their business by utilizing digital marketing. The aim of the research is to determine the influence of the development of startups companies caused by economics, digitalization and online marketing. This research uses quantitative methods with multiple linear regression analysis techniques, the data used is secondary data. The result of this research shows that the development of the digital economy and digital marketing has an influence on the development of startup companies in Indonesia. Because it is easier for startup companies to reach a wide range of customers so their business will grow quickly.
Analisis E-Commerce Sebagai Ekonomi Digital Dalam Mendorong Pertumbuhan Perekonomian Di Indonesia Anisa Novia Rahmadani; Aqila Zahra Aziz; Dwi Indriani; Jihan Fairuz; Zalika Sabina; Diwayana Putri Nasution
Jurnal Kajian dan Penelitian Umum Vol. 2 No. 1 (2024): Februari: Jurnal Kajian dan Penelitian Umum
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jkpu-nalanda.v2i1.806

Abstract

The aim of this research is to see the impact of the growth of e-commerce on business people, consumers and society, as well as the extent to which this growth drives the regional economy in Indonesia. The research uses the literature study method. Briefly, e-commerce is trade in which the intermediaries are electronic devices connected to each other in a virtual space. Both business people, consumers and society benefit greatly from E-Commerce. In the end, this impact will encourage regional economic growth directly and indirectly, but can also cause economic inequality, especially economic backwardness due to lack of electricity.
Co-Authors Ade Andani Adek Arya Adhe Friam Budhi Anisa Novia Rahmadani Aqila Zahra Aziz Diwayana Putri Nasution Dwi Indriani Erine Novianta Jihan Fairuz Wahyu Indah Sari