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All Journal Tax Literacy and Leadership Agility: Indigenous Peoples Awareness in Paying Taxes
Khairunnisyah, Tuty
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Computer Science & IT Decision Sciences, Operations Research & Management Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Digital Transformation for MSME Resilience in The Era of Society 5.0 Utami Putri, Aulia; Mirani, Dwi; Khairunnisyah, Tuty
Iapa Proceedings Conference 2023: New Public Governance: Reflection on Administration Science
Publisher : Indonesian Association for Public Administration (IAPA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30589/proceedings.2023.886

Abstract

The purpose of this paper is to discuss the effect of digital transformation on the resilience of MSMEs in the era of society 5.0 in Palembang City and determine the digital adoption rate among MSMEs, identify barriers to digital transformation, understand factors behind MSMEs' success or failure in the digital transition. The use of digital transformation certainly has an impact on both MSME players and consumers, who get convenience and are able to survive in the era of society 5.0. In this paper, researchers used quantitative analysis and linear regression analysis with the help of SPSS 22. The population in this study was 1,103 MSMEs in Palembang City, with a sample size of 110 MSMEs. The results of the research obtained using the t test and F test show that digital transformation has a positive and significant effect on the resilience of MSMEs. The magnitude of the relationship or correlation value obtained from the data is 60.2%, which can be explained by business actors carrying out data- based digital transformation, adopting a work culture, determining a simple roadmap, digital awareness, and an environment that supports the success of digital transformation, while the remaining 40.8% can be explained by the influence of other variables not examined by the author. Digital Transformation Challenges for MSMEs, such as Capital Limitations, Lack of Technology Knowledge, Lack of Trained Human Resources, Cyber Security Issues, Business Model Changes, Reliance on Third-Party Platforms, and Integration Difficulties with Legacy Systems, Cultural Adaptation Challenges, and Infrastructure In the future, this research can provide a comprehensive understanding of MSMEs' digital transformation landscape. Recommendations for MSMEs to harness digital opportunities and policy suggestions for governments to support MSMEs in their digital journey
Determinants of Integrated Management of MSMES on Business Development in the City of Palembang Utami Putri, Aulia; Khairunnisyah, Tuty; Mirani, Dwi; Mandasari, Lisa
Iapa Proceedings Conference 2024: AAPA-EROPA-AGPA-IAPA International Conference 2024 Towards World Class Bureaucracy
Publisher : Indonesian Association for Public Administration (IAPA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30589/proceedings.2024.1099

Abstract

This study examines the determinants of integrated management for MSMEs on business development in Palembang City. Using a quantitative approach and multiple linear regression analysis, the research identifies several factors influencing MSME business development. The analyzed variables include MSME assessment quality, promotion space needs, exhibition facilities, logistics capacity, digital literacy, development of online business aggregators, and customized coaching programs tailored to the potential and challenges of MSMEs. The results reveal that customized business program development has the most significant impact on business development, followed by the implementation of coaching programs. In contrast, exhibition facilities show a negative effect on business growth. With an R-squared value of 82.3%, the model exhibits strong predictive capabilities. Managerial implications highlight the importance of an integrated approach to MSME development, emphasizing digital technology, literacy, and collaboration to achieve sustainability. The study suggests that the government and other stakeholders focus on developing adaptive programs and sustained coaching to support the growth of MSMEs in Palembang.
Co-Authors Lisa Mandasari Mirani, Dwi Utami Putri, Aulia