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All Journal UPI YPTK Journal of Business and Economics As-Shiha : Journal of Medical Research
Tanjung, Ulil Amri
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Medicine & Pharmacology

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The Influence of Store Atmosphere and Price on Sales Levels Through Purchasing Decisions As A Mediator Tanjung, Ulil Amri
UPI YPTK Journal of Business and Economics Vol. 8 No. 3 (2023): September 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Putra Indonesia YPTK

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35134/jbe.v8i3.256

Abstract

This study aims to examine how much influence the store atmosphere and prices have on the level of sales of coffee from Hati Pariaman through purchasing decisions as an intervening variable. Methods of data collection through surveys and distributing questionnaires, with a sample of 100 respondents. The analytical method used is SEM analysis using smartpls. The research results obtained based on hypothesis testing obtained that there is a significant influence of store atmosphere on purchasing decisions. There is a significant effect of prices on purchasing decisions. There is a significant influence store atmosphere on the level of sales. There is a significant effect of prices on the level of sales. There is a significant influence of purchasing decisions on the level of sales. Purchase decisions mediate the effect of store atmosphere on sales levels. Purchasing decisions mediate the effect of prices on sales levels.
HUBUNGAN ANTARA DUKUNGAN SOSIAL TEMAN SEBAYA DENGAN TINGKAT STRES PADA MAHASISWA YANG SEDANG MENGERJAKAN SKRIPSI DI STIKES PIALA SAKTI PARIAMAN KASMORA, DEPERMAN; ARINI, LARASUCI; TANJUNG, ULIL AMRI; PARDAMEAN, BISMAR
As-Shiha : JOURNAL OF MEDICAL RESEARCH Vol. 5 No. 1 (2024): JURNAL ASHIHA
Publisher : Sekolah Tinggi Ilmu Kesehatan (STIKes) Piala Sakti Pariaman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69922/asshiha.v5i1.106

Abstract

Thesis assignment is a difficult final assignment and takes a long time so that it has an impact on psychology and physical so that it gives rise to negative attitudes in making the title or the process of working on it. Difficulties in doing thesis assignments faced by a nursing student can trigger stress. The purpose of this study was to determine the relationship between peer social support and stress levels in students working on their thesis at STIKES Piala Sakti Pariaman. This type of quantitative research with a descriptive analytical design with a Cross Sectional Study approach. The research sample consisted of 36 people. Sampling was done by total sampling. Statistical tests using Chi Square. The results of the study showed that most (61.1%) respondents received social support from peers in compiling their thesis. Most (72.2%) respondents experienced mild stress in compiling their thesis. The results of the square test statistical test obtained a value of P = 0.005 (P <0.05). In conclusion, there is a significant relationship between peer social support and stress levels in students working on their thesis at STIKES Piala Sakti Pariaman.
Co-Authors Arini, Larasuci KASMORA, DEPERMAN PARDAMEAN, BISMAR