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Analisis Pengaruh Pemasaran Online Terhadap Keputusan Pembeli Produk Metodius Boro Tulit; Marlince Kadobo; Marjelin Putri Ndaparoka; Ningsiana Dappa; Adrianus Soni Wainigha; Petrus Gilfret Putra Bora
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 3 No. 2 (2024): Juni : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v3i2.3800

Abstract

Micro, Small and Medium Enterprises using internet media for online marketing to gain satisfactory market share. Currently, the Internet is very easily accessed by everyone around the world, including UMKM’s businessmen using the Internet as giving and sharing the information for customers about their products offered online. This paper aims to determine how the Effect of Online Marketing Strategy to increase the profit income of SMEs. Respondents in this research are the Owners / Marketing Managers / staff of SMEs in Sumba Barat Daya. The results of this study seeks to answer the hypothesis. H1 is accepted whereas Ho is rejected, stating that online marketing strategy is a positive influence on increasing the Profit Income of SMEs. Keyword: online marketing, strategy, profit, internet, SMEs.
Digitalisasi Sistem Simpan Pinjam Bagi Anggota Kopdit Cu Mera Ndi Ate Berbasis Web Ningsiana Dappa; Andreas Ariyanto Rangga; Paulus Mikku Ate
Uranus: Jurnal Ilmiah Teknik Elektro, Sains dan Informatika Vol. 3 No. 4 (2025): Desember: Uranus: Jurnal Ilmiah Teknik Elektro, Sains dan Informatika
Publisher : Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/uranus.v3i4.1265

Abstract

The development of information technology has encouraged various organizations, including cooperatives, to digitize their service systems. The Credit Cooperative (Kopdit) CU Mera Ndi Ate is one of the cooperatives that still uses a manual system in managing savings and loans, which causes the service process to be slow, inaccurate, and has a high risk of recording errors. This study aims to design and build a web-based savings and loans system that can be used by members of Kopdit CU Mera Ndi Ate. This system allows members to conduct transactions online, view transaction history, and monitor savings or loan balances. The research methods used are observation, interviews, and literature studies. The system development process uses a waterfall model with stages of analysis, design, implementation, and testing. The result of this study is a prototype of a web-based savings and loans information system that has main features such as member registration, transaction recording, financial data management, and automatic financial report generation. With the implementation of this system, it is hoped that the cooperative can improve work efficiency, speed up services, and provide easy access to information to all members.