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All Journal MANAJERIAL JURNAL ILMIAH GEMA PERENCANA
Siatan, Mairizal Salehudin
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Religion Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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Wisata Halal Sebuah Strategi untuk Memaksimalkan Penyerapan Tenaga Kerja di Provinsi Lampung Siatan, Mairizal Salehudin
JURNAL ILMIAH GEMA PERENCANA Vol 2 No 1 (2023): Jurnal Ilmiah Gema Perencana
Publisher : POKJANAS Bekerja Sama Biro Perencanaan dan Penganggaran, Sekretariat Jenderal Kementerian Agama RI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61860/jigp.v2i1.30

Abstract

This article describes that it is hoped that this country would be able to create many jobs in order to have strong economic growth. The goal of this study is to give the findings of an investigation of the impact of economic expansion on labor absorption in the province of Lampung. In order to address the labor issues in Lampung Province, analysis will be used to seek for correlations between variables, underlying causes, and potential policy solutions. Based on the results of the analysis, it can be concluded that the absorption of labor in Lampung Province is influenced by GRDP/share of tourism sector, Total Population Completed High School, and percentage change in room occupancy rate. GRDP/share of tourism sector has a significant relationship between the number of working people. The number of people who work has a significant relationship to the number of residents who have a positive relationship to the number of people who work with the last education graduated from high school.  Tourism is believed to be a solution to the low employment absorption in Lampung province. The development of halal tourism besides being able to increase economic growth will also be able to spur maximum employment absorption. Based on the R square value of 0.995, it is revealed if there is a good enough influence on the independent variable on the dependent variable as shown by the total working population of 99.5 percent, while the remaining 0.5 percent reveals that there are other facts
Strategi Manajemen Usaha “Batik Lochatara” Berbasis Budaya Lokal dan Produk Unggulan di Kediri Ridwanulloh, M. Ubaidillah; Pangesti, Aliffanur Budi; Sya’diyah, Khalimatus; Farid, Fajri; Siatan, Mairizal Salehudin
Jurnal MANAJERIAL Vol 22, No 2 (2023): MANAJERIAL Volume 22 No. 2
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/manajerial.v22i2.60706

Abstract

This research aims to describe cultural and superior product-based Lochatara Batik business management strategies in Kediri City. In business management, there are steps taken by Lochatara Batik entrepreneurs to increase the competitiveness and quality of their products. The research method used is a qualitative method with a case study approach, which aims to obtain in-depth data regarding views or perceptions and implementation of Lochatara Batik business management strategies. Data sources were obtained through observation, interviews, and documentation. The results of the business management carried out include planning or preparation, organizing a reliable team or human resources, producing quality batik cloth with various patterned images, and evaluation involving the community to be able to produce the batik that the community wants. Marketing methods are carried out by utilizing E-Commerce Platforms and digital Social Media Platforms, building collaborations and partnerships, strengthening branding and promotions, and actively participating in various exhibition events. The results of the business management strategy show consistent growth from year to year. As a batik that focuses on Kediri cultural patterns, in 2018 Lochatara batik also received the Radar Kediri Award as Cultural Batik and Shopping Festival Award in 2020. By prioritizing product quality and innovative design, Lochatara Batik has succeeded in attracting interest and satisfying customers from around the world. the general public and tourists
Co-Authors Farid, Fajri Pangesti, Aliffanur Budi Ridwanulloh, M. Ubaidillah Sya’diyah, Khalimatus