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Analisa Bahasa Bentuk Pada Desain Karakter Film Animasi “Spirited Away” Pratiwi, Wilsa
Jurnal Desain Komunikasi Visual Asia Vol 8 No 01 (2024): Jeskovsia 8.1
Publisher : Lembaga Penelitian Pengembangan dan Pengabdian Kepada Masyarakat STMIK Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jeskovsia.v8i01.997

Abstract

Creating character designs requires several stages in the process, and one of the knowledge that a designer must have is about shape language. The use of form language to make character designs easier for the audience to understand. Form language is a form of communication with certain meanings to create the desired character. Studio Ghibli is a popular animation studio known in various countries, one of the animated films made by Ghibli which has unique and iconic characters is "Spirited Away". The story, which is closely related to superstition, myth and legend, ultimately gives rise to very diverse and interesting types of characters to be discussed. The author wants to analyze the form of language that can be read from the characters in the film "Spirited Away", they are Chihiro, Haku, Kaonashi, Yubaba and Zeniba, Lin, Kamaji and Radish Spirit. The author wants to examine what basic types appear in the characters of this film, what use of shape language appears, and whether there is a match between the meaning of shape language and the traits or personality possessed by each character. It is hoped that the conclusions obtained will provide insight or additional knowledge in creating character designs through shape language theory.
Motion Graphics Video as an Effective Promotional Media through Design Method: A Case Study of FitAcademy Application Design Juanda, Edwar; Pratiwi, Wilsa; Khaqi, Rizal Bay
ENDLESS: INTERNATIONAL JOURNAL OF FUTURE STUDIES Vol. 9 No. 1 (2026): ENDLESS: International Journal of Future Studies
Publisher : Global Writing Academica Researching & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/endlessjournal.v9i1.364

Abstract

The rapid development of technology today plays an important role in life, especially in the field of education. The FitAcademy Application is one of the developing digital platforms that requires promotion and visual improvement. Based on the results of the analysis carried out by the previous author, motion graphics are a promotional tool that has the potential to convey promotional messages and can bridge the density of information and audience attention. This design uses the design thinking method which goes through 5 stages of empathize, define, ideate, prototype, and test for a deeper understanding of the target audience of the design. Through Jobs to Be Done, a solution statement was obtained that this design will display the advantages of the FitAcademy Application, as well as build the perception that the FitAcademy application is here to support user needs activities. The results of the trial work show that the design created is able to meet user expectations in finding a learning application that suits their needs, both in terms of visual elements and the promotional messages conveyed.