Article Per Year (5 Year)
p-Index From 2020 - 2025
0.562
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Manajemen dan Kewirausahaan Jurnal Ilmiah Manajemen Dan Kewirausahaan
Umama Sari
Unknown Affiliation
Economics, Econometrics & Finance

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP VOLUME PENJUALAN IKAN ASIN PADA MASA “COVID 19” DI KECAMATAN LOSARI Umama Sari; Hendri Sucipto; Yenny Ernitawati
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol 1 No 3 (2022): September : Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v1i3.521

Abstract

This study aims to analyze the effect of product quality and price on the sales volume of salted fish in the Aulia Putri company, Kecipir Village, Losari District, Brebes Regency. The population in this study was salted fish resellers at Aulia Putri Company. The sample in this study was 65 respondents. Data collection is carried out by distributing questionnaires or questionnaires to salted fish resellers at aulia putri company. This study used multiple linear regression analysis tools. The hypothesis was tested with the t test and the F test. Test results showed that (1) the quality of the product had a positive and significant effect on the sales volume of salted fish partially with a calculated t value result of 3.752 > t table 1.668; (2) the price has a positive and significant effect and is significant to the sales volume of salted fish partially with a calculated t value result of 3,488 > t table 1,668; (3) product quality and price simultaneously positively affect the sales volume of salted fish in aulia putri company with F count 7,091 > F table 3.14 with a significant level of 0.000 < 0.05.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP VOLUME PENJUALAN IKAN ASIN PADA MASA “COVID 19” DI KECAMATAN LOSARI Umama Sari; Hendri Sucipto; Yenny Ernitawati
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 1 No. 3 (2022): September : Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v1i3.521

Abstract

This study aims to analyze the effect of product quality and price on the sales volume of salted fish in the Aulia Putri company, Kecipir Village, Losari District, Brebes Regency. The population in this study was salted fish resellers at Aulia Putri Company. The sample in this study was 65 respondents. Data collection is carried out by distributing questionnaires or questionnaires to salted fish resellers at aulia putri company. This study used multiple linear regression analysis tools. The hypothesis was tested with the t test and the F test. Test results showed that (1) the quality of the product had a positive and significant effect on the sales volume of salted fish partially with a calculated t value result of 3.752 > t table 1.668; (2) the price has a positive and significant effect and is significant to the sales volume of salted fish partially with a calculated t value result of 3,488 > t table 1,668; (3) product quality and price simultaneously positively affect the sales volume of salted fish in aulia putri company with F count 7,091 > F table 3.14 with a significant level of 0.000 < 0.05.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP VOLUME PENJUALAN IKAN ASIN PADA MASA “COVID 19” DI KECAMATAN LOSARI Umama Sari; Hendri Sucipto; Yenny Ernitawati
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 1 No. 3 (2022): September : Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v1i3.521

Abstract

This study aims to analyze the effect of product quality and price on the sales volume of salted fish in the Aulia Putri company, Kecipir Village, Losari District, Brebes Regency. The population in this study was salted fish resellers at Aulia Putri Company. The sample in this study was 65 respondents. Data collection is carried out by distributing questionnaires or questionnaires to salted fish resellers at aulia putri company. This study used multiple linear regression analysis tools. The hypothesis was tested with the t test and the F test. Test results showed that (1) the quality of the product had a positive and significant effect on the sales volume of salted fish partially with a calculated t value result of 3.752 > t table 1.668; (2) the price has a positive and significant effect and is significant to the sales volume of salted fish partially with a calculated t value result of 3,488 > t table 1,668; (3) product quality and price simultaneously positively affect the sales volume of salted fish in aulia putri company with F count 7,091 > F table 3.14 with a significant level of 0.000 < 0.05.
Co-Authors Hendri Sucipto Yenny Ernitawati