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All Journal Jurnal Riset Ekonomi dan Akuntansi Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset
Indah Chairunnisa
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Arus Kas Bebas, Leverage, dan Pertumbuhan Penjualan terhadap Kinerja Keuangan: (Studi Empiris pada Perusahaan Sektor Properti dan Real Estate yang Terdaftar di Bursa Efek Indonesia Periode 2019-2023) Indah Chairunnisa; Indah Rahayu Lestari
Jurnal Riset Ekonomi dan Akuntansi Vol. 2 No. 3 (2024): September : JURNAL RISET EKONOMI DAN AKUNTANSI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrea-itb.v2i3.2334

Abstract

This study was conducted to determine the Influence of Free Cash Flow Structure, Leverage, and Sales Growth on Financial Performance. This research was conducted on companies that go public in the property and real estate sector listed on the Indonesia Stock Exchange (IDX) with a research period of 2019 – 2023. The sampling technique in this study uses the purposive sampling method and a sample of 53 companies going public in the property and real estate sector has met the sample criteria. The analysis technique used is multiple linear regression analysis using SPSS software version 22.0. The results of this study show that Free Cash Flow has a positive and significant effect on Financial Performance, Leverage has no significant effect on Financial Performance and sales growth has a significant positive effect on Financial Performance.
Persepsi Merek Dan Kualitas Layanan Pelanggan Kentucky Fried Chicken (KFC) Delfi Anggreyani; Indah Chairunnisa; Mohamad Zein Saleh
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 1 No. 6 (2023): November : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v1i6.393

Abstract

This research uses qualitative methodology to analyze brand perception and customer service quality at Kentucky Fried Chicken (KFC) restaurants. A literature review was used to obtain data. The results of this study show that KFC's brand image, particularly with regard to the taste and quality of its products, can influence the way customers perceive the restaurant. Customers also value responsiveness and consistency in service quality to have a positive experience. Without using direct interviews, this research provides in-depth insight into the things that influence customer impressions of service quality conditions at Kentucky Fried Chicken (KFC), knowing the effect of brand perception and service quality and on company sustainability on KFC, and this research can be used for marketing plans for the fast food industry and the growth of new companies. The objectives of this study are: to determine the condition of brand perception at Kentucky Fried Chicken (KFC), knowing Kentucky Fried Chicken (KFC).
Co-Authors Delfi Anggreyani Indah Rahayu Lestari Mohamad Zein Saleh