Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal PINISI Discretion Review Seminar Nasional Hasil Penelitian LP2M UNM
Asdaq, Muhammad
Unknown Affiliation
Religion Arts Humanities Chemistry Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Public Health Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Transformasi Digital Smartcity dalam Meningkatkan Pendapatan Asli Daerah Kota Makassar (Studi Kasus Kontribusi UMKM) Jamil, Muh; Alam, Syamsu; Asdaq, Muhammad; Taufik, Muhammad
Seminar Nasional LP2M UNM SEMINAR NASIONAL 2023 : PROSIDING EDISI 10
Publisher : Seminar Nasional LP2M UNM

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstrak. Penelitian ini bertujuan untuk menganalisis pengaruh transformasi digital smart city dalam meningkatkan pendapatan asli daerah sektor UMKM kota Makassar tahun 2019-2022. Menggunakan data sekunder berupa program smart city,  perkembangan UKM dan pajak daerah di Kota Makassar tahun 2019-2022. Dianalisis secara kualitatif deskriptif. Hasil penelitian menunjukkan bahwa program smart city meningkatkan pajak daerah secara teoritis dan komparasi data tetapi tidak ada program spesifik pemerintah yang mendorong UKM dan bisnis bertumbuh melalui program secara langsung.   Kata Kunci: Transformasi digital, UKM, PAD
Implementation of CRM Applications in Social Programs BMT Insan Mandiri Jamil, Muh; Alam, Syamsu; Asdaq, Muhammad; Taufik, Muhammad
PINISI Discretion Review Volume 7, Issue 1, September 2023
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v7i1.57031

Abstract

This research is focused on evaluating the effectiveness of a customer relationship management (CRM) application, specifically tailored for XL-based customers, in enhancing the operational efficiency of the BMT Insan Mandiri social program. The study employs a descriptive qualitative analysis to delve deeply into how the application influences data management, interpretation, and strategic decision-making processes within the organization. The primary aim is to assess whether the CRM tool significantly improves the organization's ability to manage customer data, which is crucial for tailored communication and service delivery. By analyzing user interactions, feedback, and engagement within the CRM system, the study provides insights into how effectively the application streamlines data handling and facilitates a more personalized approach to customer relations. Furthermore, the research explores the application's role in aiding the BMT Insan Mandiri program to interpret customer data accurately. This aspect is vital for understanding customer needs and preferences, which can then be used to formulate more effective and targeted social program strategies. Additionally, the study examines the impact of the CRM application on strategic planning. This includes evaluating how the application assists in formulating strategic steps that align with the organization’s goals and customer expectations, thereby enhancing the overall efficacy of the BMT Insan Mandiri social program.
Co-Authors Jamil, Muh MUHAMMAD TAUFIK SYAMSU ALAM