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Destination Awareness, Destination Image & Motivation Serta Pengaruhnya Terhadap Word Of Mouth Tiurida Lily Anita
Jurnal Sains Terapan Pariwisata Vol. 4 No. 1 (2019): Jurnal Sains Terapan Pariwisata
Publisher : Politeknik Sahid

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Abstract

Penelitian ini dilakukan untuk mengembangkan konsep pemikiran yang membahas dimensi dari Destination Awareness, destination image, motivation dan pengaruhnya terhadap word of mouth. Royal Safari Garden Resort & Convention adalah hotel dengan daya tarik alam yang indah dan juga menyediakan akomodasi dan berbagai fasilitas serta variasi bentuk dari wisata edukasi dan rekreasi. Analisa data yang digunakan pada penelitian ini diawali dengan observasi dan eksplorasi langsung ke lokasi untuk menyusun kerangka konseptual, kemudian dilanjutkan dengan menyebarkan kuesioner kepada 130 responden di Royal Safari Garden Resort & Convention. Hasil dari penelitian ini menyatakan bahwa Destination awareness, destination image dan motivation berpengaruh terhadap word of mouth. 
Career Sustainability in AI-Driven Tourism: The Mediating Role of Career Adaptability between Grit, Resilience, and Technological Learning Support Kusumo, Henricus Kurniawan Elang; Diena M Lemy; Tiurida Lily Anita
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.692

Abstract

In the rapidly evolving landscape of tourism shaped by Artificial Intelligence (AI), ensuring long-term career sustainability for future tourism professionals has become a critical concern for higher education institutions. This study aims to examine the mediating role of Career Adaptability in the relationship between three key predictors—Grit, Resilience, and Technological Learning Support (TLS)—and Career Sustainability among tourism students in Indonesia. Adopting a quantitative research approach, the study utilized Partial Least Squares Structural Equation Modeling (PLS-SEM) to analyze data from senior tourism students enrolled at various universities. The findings demonstrate that Grit, Resilience, and TLS each have a significant positive influence on Career Sustainability. Furthermore, Career Adaptability serves as a vital psychological mechanism that strengthens the connection between these predictors and sustainable career development. The study concludes that fostering adaptability enables tourism students to leverage their internal strengths and external learning resources effectively, thereby preparing them to thrive in AI-driven professional environments. The research contributes to career development literature by integrating psychological and technological dimensions within an AI-centric context, offering practical insights for educators and curriculum designers committed to producing resilient and future-ready tourism graduates.