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The role of consumerism in driving inflation: A literature review on the digital economy (2020-2024) Wahyuliana, Eka; Ruslan, Nur Jaya Baiduri
Indonesia Accounting Research Journal Vol. 11 No. 4 (2024): June: Auditing, Finance, Accounting, Management
Publisher : Institute of Accounting Research and Novation (IARN)

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Abstract

The Use of Digital Technology, Particularly in the Form of E-commerce and E-money, has Transformed the Way Consumers Interact with Markets and Products. This phenomenon has a significant impact on the inflation rate in the digital economy. This article aims to conduct a literature review on the role of consumers, e-commerce, and e-money in influencing inflation in the context of the digital economy. This literature review involves the analysis of various empirical, theoretical, and conceptual studies conducted between 2020-2024 by gathering relevant data from the official websites of Bank Indonesia (BI) and the Central Statistics Agency (BPS). From the research results, it is found that e-money and e-commerce have a significant influence on the inflation rate due to their easy, cheap, fast, and practical nature, which greatly facilitates transactions for the public. However, this triggers an increase in the level of consumerism in society, which impacts inflation. The results of this literature review are expected to provide a better understanding of the dynamics of inflation influenced by consumers in the digital economy.
Pendampingan Digitalisasi Pemasaran dan Penguatan Branding bagi UMKM Sarung Tenun di Kabupaten Mamuju Wahyuliana, Eka; Ansar; Nur Jaya Baiduri Ruslan; Suhartini
Jurnal Pengabdian Masyarakat Indonesia (JPMI) Vol. 2 No. 6 (2025): Agustus
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jpmi.v2i6.5748

Abstract

Mamuju Regency holds significant potential in the creative economy sector, particularly through traditional woven sarong crafts managed by women artisans. However, limited digital literacy and a lack of understanding in business management—especially in branding and online marketing—pose major challenges to the development of these enterprises. This community service program aims to enhance the capacity of local artisans by providing training in branding management and the utilization of e-commerce platforms. The activities include interactive workshops, brand identity development, product photography techniques, effective product description writing, and mentoring in the use of social media and online marketplaces such as Shopee and TikTok Shop. The results of the program show a significant increase in participants’ understanding of brand image importance and digital marketing strategies. Several participants successfully applied the training outcomes by creating business accounts and starting to sell their products online. This program is expected to serve as a sustainable model for empowering local creative economies based on cultural heritage.  
The relationship between gross domestic product (gdp) growth and foreign direct investment in Indonesia 2010-2023 Wahyuliana, Eka; Ruslan, Nur Jaya Baiduri; Suhartini, Suhartini; Ansar, Ansar
Enrichment : Journal of Management Vol. 15 No. 3 (2025): August: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i3.2326

Abstract

This study aims to analyze the relationship between Gross Domestic Product (GDP) growth and Foreign Direct Investment (FDI) in Indonesia from 2010 to 2023. The research employs a descriptive quantitative approach using secondary data from the Central Bureau of Statistics (BPS) and other relevant institutions. The analysis reveals a positive long-term relationship between FDI and GDP growth. Although in certain periods an increase in FDI was not immediately followed by a surge in economic growth, the data generally indicate that FDI has a significant contribution to GDP growth, especially when directed toward strategic sectors. The study also finds that the effectiveness of FDI in promoting economic growth is strongly influenced by factors such as infrastructure quality, macroeconomic stability, and supportive investment regulations. These findings are consistent with previous studies that emphasize the importance of the domestic environment in maximizing the benefits of FDI. Therefore, appropriate policies are needed to enhance investment competitiveness and optimize the positive impact of FDI on national economic development