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All Journal EKSISBANK (Ekonomi Syariah dan Bisnis Perbankan) Jurnal E-Bis: Ekonomi Bisnis
Triana, Endang Syta
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences

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Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah Pada Mitra Bayar Bank Mandiri Taspen Kcp Kebumen Triana, Endang Syta; Aisah, Nurul
Jurnal E-Bis Vol 7 No 1 (2023)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v7i1.1414

Abstract

Penelitian ini bertujuan untuk menganalisis atau mengukur kepuasan nasabah dan untuk mengembangkan loyalitas nasabah yang memungkinkan besar menarik nasabah baru. Metode yang digunakan peneliti menggunakan metode kuantitatif dengan pendekatan deskriptif. Sample penelitian ini sejumlah 100 responden, sample diambil dengan teknik random sampling. Data primer diperoleh dengan metode survey menggunakan kuesioner. Data dianalisis dengan analisis uji validitas, reliabilitas, uji normalitas, uji homogenitas, regeresi liner sederhana, uji t serta koefisien determinasi. Sebelum data dianalisa peneliti melakukan uji validitas dan uji reliabilitas. Berdasarkan hasil penelitian yang dilakukan diperoleh kesimpulan bahwa sebesar 77,7% kualitas pelayanan mempengaruhi kepuasan pelayanan pada Mitra Bayar Bank Mandiri Taspen KCP Kebumen. Di variabel kualitas pelayanan memberikan pengaruh yang signifikan terhadap tingkat kepuasan nasabah. Selain itu kinerja seluruh pegawai juga berpengaruh signifikan pada kepuasan nasabah.
Pengaruh Financial Literacy Terhadap Minat Masyarakat Menggunakan Produk Perbankan PT. BPR Araya Arta Wahyuningsih, Sri; Sutriningsih, Sutriningsih; Triana, Endang Syta
EKSISBANK (Ekonomi Syariah dan Bisnis Perbankan) Vol 7 No 1 (2023): EKSISBANK (Ekonomi Syariah dan Bisnis Perbankan)
Publisher : STIES INDONESIA PURWAKARTA Dan MES PURWAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37726/ee.v7i1.777

Abstract

Understanding of financial literacy needs to be constantly improved in order to create opportunities for financial transactions in the banking world. Financial literacy education for the community plays an important role in banking because financial literacy will help the community in good financial management to avoid financial problems. Corona Virus 19 has an impact on the banking sector due to restrictions. The aim is to determine the effect of financial literacy on people's interest in using banking products. The population of this research is PT. Deposits at BPR Araya Arta for the last two years. The method used is descriptive quantitative with a sample of 100 respondents taken by purposive sampling. The analytical tool used is simple linear analysis with the help of the SPSS 25 program. The results of this study indicate that there is a significant influence between financial literacy and interest in PT. BPR Araya Arta is 31.7%, which means that financial literacy will have an impact on the use of products and services or transactions in financial institutions.
Co-Authors Aisah, Nurul Krisna Rendi Awalludin Sutriningsih, Sutriningsih