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Medidjati, R. Adam
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Decision Sciences, Operations Research & Management

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Analisis Komparasi Metode CAPM dan APT dalam Memprediksi Return Saham LQ45 2019-2021 Hartono, Pierdijono; Nugraha, Nugraha; Heryana, Toni; Medidjati, R. Adam
Image : Jurnal Riset Manajemen Vol 11, No 2 (2023): Image : Jurnal Riset Manajemen
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/image.2023.020

Abstract

The investment climate is developing rapidly in Indonesia, many people are interested in investing, and the capital market is a common and legal place to invest. In investing, stocks are one of the long-term financial instruments traded on the capital market. The goal of investors in stock investment is to obtain the maximum stock return with a certain risk. Financial experts have developed two approaches to predict return on investment based on risk and use certain macroeconomic variables, the Capital Asset Pricing Model (CAPM) and the Arbitrage Pricing Theory (APT). This study aims to determine the best model between the CAPM and APT in determining the expected return on shares of companies that are members of the IDX LQ45 for the period 2019-2021. Data is processed using Unbalance Data Panel Analysis with the Eviews application. The results of data processing show that the CAPM method is more precise or accurate than the APT method.
Peningkatan Minat Membeli Ulang Produk Bancassurance melalui Customer Engagement Hartono, Pierdijono; Hurriyati, Ratih; Medidjati, R. Adam
Image : Jurnal Riset Manajemen Vol 11, No 1 (2023): Image : Jurnal Riset Manajemen
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/image.2023.006

Abstract

The current sales of bancassurance have become a profitable business for both banks and insurance companies. To increase bancassurance sales, there is a need for sales to new customers who do not yet have insurance and for sales to customers who already have insurance to repurchase. The aim of this study is to investigate the influence of consumer perception, customer satisfaction, and service quality on the repurchase intention of bancassurance products through customer engagement. The sample was selected using the Consecutive Sampling technique, with a total of 353 respondents processed in Jakarta and Bandung. The data were analyzed using Multiple Linear Regression Analysis and Path Analysis through the SPSS application. The results of the study indicate that the variables of Consumer Perception, Customer Satisfaction, and Service Quality have a significant influence, both partially and simultaneously, on the Repurchase Intention of Bancassurance products through Customer Engagement as an intervening variable.
Co-Authors Hartono, Pierdijono Heryana, Toni Nugraha Nugraha Ratih Hurriyati