Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Orientasi Bisnis dan Entrepreneurship Innovative: Journal Of Social Science Research
Nur Asida, Abi Yusuf
Unknown Affiliation
Humanities Computer Science & IT Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
E-wallet Adoption in The Covid-19 Period: The Roles Of Perceived Benefits As Mediating Variabel Nur Asida, Abi Yusuf; Kuswati, Rini
Jurnal Orientasi Bisnis dan Entrepreneurship (JOBS) Vol 4 No 1 (2023): JUNI 2023
Publisher : Lembaga Penelitian Universitas YARSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33476/jobs.v4i1.3604

Abstract

This study aims to analyze the effect of ease and convenience of use on e-wallet adoption in the millennial generation in Indonesia and the role of perceived benefits as a mediator. The spread of the Covid-19 virus has an impact on changes in the payment system due to the physical distancing policy. The payment system, which was initially in cash, has become server-based which can be accessed via a website or application (e-wallet). This research method is quantitative. The sampling technique used purposive sampling method. The number of samples in this study were 215 students. The data analysis technique in this study used Partial Least Square (PLS) with the help of SMARTPLS Software. The results of data analysis show that this research instrument has good validity and reliability. The ease and convenience of use has a direct effect on the e-wallet adoption behavior of Indonesia's millennial generation. Perceived benefits have been shown to be a partial mediator in the behavioral model of e-wallet adoption in Indonesia's millennial generation. This novel study shows that the adoption behavior of Indonesia's millennial young generation in adopting e-wallets does not only pay attention to the benefits of e-wallet services, but also as a necessity in this digital technology era. The implications of this research are to provide benefits for knowledge bearers in the field of marketing as a reference for scientific studies on how convenience and convenience influence e-wallet adoption and its relation to perceived benefits, as well as providing information, insights, and references that can add to readers' knowledge.
Kolaborasi Manusia Dan Sumber Daya Robotik Menuju Masa Depan Manufaktur Berkelanjutan Industri 5.0 Nur Asida, Abi Yusuf; Purwo Saputro, Edy
Innovative: Journal Of Social Science Research Vol. 4 No. 1 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian Studi Kasus : Kolaborasi Manusia Dan Sumber Daya Robotik Menuju Masa Depan Manufaktur Berkelanjutan Industri 5. Era perkembangan teknologi digital menjadi pemicu perubahan bisnis, perkembangan ilmu pengetahuan dan teknologi telah memicu revolusi peradaban dunia, khususnya industri sebagai penggerak perekonomian dunia. Penelitian ini merupakan tinjauan literatur sistematis dengan menggunakan metode PRISMA (Preferred Reporting Items for Systematic Review and meta-analysist) yang dilakukan secara sistematis denga mengikuti tahapan atau protocol penelitian yang benar. Hasil litteratur mengungkapkan bahwa perubahan budaya organisasi merupakan inti dalam transformasi era digital, dan peran manajemen SDM dalam memfasilitasi perubahan budaya ini sangat penting. Dengan menggabungkan strategi yang bijak, pengembangan keterampilan, pemanfaatan teknologi, dan perubahan budaya, manajemen SDM akan menjadi pilar utama bagi kesuksesan organisasi dalam menghadapi tantangan dan peluang era digital yang terus berkembang.   Kata Kunci :Digitalisasi, Industri 5.0, Sumber Daya Robotik,
Co-Authors Purwo Saputro, Edy Rini Kuswati