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All Journal Jurnal Ekonomi : Journal of Economic Jurnal Pengabdian Masyarakat Multidisiplin JUAN: Jurnal Pengabdian Nusantara Income : Digital Business Journal
Prasetyo, Rahman
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Journal : Income : Digital Business Journal

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Analisis Pengaruh E-commerce Terhadap Perilaku Konsumtif Mahasiswa (Studi Kasus Pada Mahasiswa Program Studi Bisnis Digital Universitas Bumigora) Prasetyo, Rahman; Komala, Rina; Febriana, Widia
Income : Digital Business Journal Vol. 1 No. 2 (2023)
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/income.v1i2.3211

Abstract

The development of technology and the ease of information at this time is very influential in all aspects of life, for example the use of social media is not only used as a means of obtaining information and as a means of self-performance but social media is widely used as a means of doing business which we usually call an online shop. with increasingly evolving technology, there are now many online buying and selling sites which collect many online shops into one site that makes it easy for shoppers to get the items they want with various promos promising to attract students to shop there. In this study The researcher wants to know how the influence of the development of E-Commerce on the consumptive behavior of management students at Tidar State University. The method used in this study is descriptive qualitative method with a sample of 50 students majoring in Digital Business of the Bumigora University by distributing questionnaires. The results show that of the 26 samples taken it appears that the biggest effect of student consumptive behavior on E-commerce is caused by the promo or discount factor given by E-commerce sites at the beginning of the month.
Faktor Penerapan Fintech Untuk Perkembangan dan Eksistensi Koperasi di Kabupaten Lombok Tengah Ardiansyah, Lalu Yayan; Prasetyo, Rahman
Income : Digital Business Journal Vol. 1 No. 2 (2023)
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/income.v1i2.3231

Abstract

The development of cooperatives in central Lombok in the last five years has increased every year. Technological developments force financial institutions to always innovate to increase efficiency and effectiveness in the institution's operational activities. several cooperatives in Central Lombok district have not yet used fintech in their institution's operational activities. Based on the findings and several previous studies, an approach is needed regarding the nature of cooperatives that have not used financial technology to facilitate operational activities, facilitate transactions, and reach a wider range of customers in cooperatives in Central Lombok district. The selected qualitative approach is related to phenomena that occur in society so as to understand the subject matter. In this study, the research object was given a code to make it easier for researchers and readers to categorize research objects. The findings from this study include cooperative constraints in implementing fintech in the form of application development used and parties that can develop fintech applications that can be explored for collaboration by cooperatives. Lack of education about fintech to cooperative employees and cooperative partners. Therefore it is necessary to develop and train cooperative employees and partners.
Co-Authors Alfian Sayuti Juliana Palit Komala, Rina Lalu Yayan Ardiansyah Muhamad Wisnu Alfiansyah Mulawarman, Logi Rizal Ramdani Widia Febriana, Widia