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Opportunities And Challenges For Shopee Users In MSMEs Gusti Erli Anggi Lubis; Siti Hawa Hasibuan; Angga Lesmana; Nurbaiti Nurbaiti
International Journal of Management Research and Economics Vol. 2 No. 1 (2024): February : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v2i1.1215

Abstract

The era of digitalization now has penetrate to various field life man . Phenomenon This bring impact significant to shift pattern buy and consume society , p This change method think as well as culture something community . Transformation This cause shift from approach conventional in nature physique going to a more digital approach and not tangible . Research methods used _ in study This namely the Qualitative Method with do data collection via Internet Searching. Many related articles , journals and ebooks _ with topic study . Rating result literacy depend on _ collected findings _ from various source , like books , journals , and reports before that , of course related with subject study . The existence of the Shopee application makes A convenience for MSME players to _ operate his business , that is impact Because wheel economy a country still Can turn with the existence of MSME actors and also sectors the become savior in the middle difficult conditions . _ Lots of it features provided _ like Shopee food, features the there is various type attractive offer _ consumer interest _ like Lots discount , free fare Send become A things that consumers find interesting so consumers _ sometimes more choose buy food via Shopee Food compared buy direct in place.
Analysis of the Implementation of Partnership Relationship Between Gojek Companies and Drivers Siti Hawa Hasibuan
Journal of Religion and Social Community | E-ISSN : 3064-0326 Vol. 1 No. 1 (2024): September 2024
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

GO-JEK is an innovative company in the land transportation sector in Indonesia. They offer a variety of services such as travel, food delivery, house cleaning, massage services, and online shopping, all of which can be accessed through the Android mobile platform. As a technology company with a social mission, GO-JEK aims to improve the welfare of workers in various informal sectors. Their operations are based on three core values: speed, innovation, and social impact. GO-JEK provides two categories of services: Go-Jek, which focuses on transportation, and Go-Life, which includes services outside of transportation. The relationship between GO-JEK and driver-partners is not in the form of an employer-employee relationship, but a partnership agreement. GO-JEK defines itself as a social enterprise that is leading the motorcycle taxi transportation revolution, as stated on their official website. The concept of agreements is an integral part of their work system. In this series, the author is interested in conducting research to explore how PT. Gojek builds effective relationships with drivers based on partnership agreements. This study aims to investigate the strategies used by PT. Gojek to build a strong relationship with drivers within the framework of this partnership agreement. The author uses normative legal research methods, especially literature law research, as the chosen approach. The main data for this study mainly consists of literature materials, which are considered secondary data in the field of research. The data collection technique used is a thorough review of relevant literature. This study uses qualitative analysis, which is a method that provides descriptive insights in the form of writing.