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All Journal Lingua Cultura Humaniora
Kosasih, Marcella Melly
Unknown Affiliation
Humanities Languange, Linguistic, Communication & Media

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“Gundala” an Indonesian Superhero Film and Its Influence on Audiences’ National Identity Sutanto, Marisa Rianti; Kosasih, Marcella Melly
Humaniora Vol. 14 No. 3 (2023): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v14i3.9808

Abstract

The research aimed to find out and prove the impact of the film Gundala on its audience’s sense of national identity. The research was conducted by using the method of audience reception. The target audience of the survey was people who belong to the young adult category called Generation Z. The survey was conducted through the distribution of a seven-question questionnaire, and data were obtained from 53 respondents. The questions were designed according to the expression of four aspects reflected in the film plot: character, accessories, ethnoscape, and community. The results of the questionnaire data are presented through frequency distribution tables, measured according to Likert scale positive statements. Based on the survey results, the Generation Z audience has an awareness of national identity reflected in the film “Gundala”. The results of the qualitative analysis of the questionnaire data show that the film “Gundala” has a minor but discernible impact on the audience’s sense of national identity.
Audience Interpretation of the Film “Kamisama Wa Bali Ni Iru” Concerning Religiosity, Gender, and Economic Codes Sutanto, Marisa Rianti; Kosasih, Marcella Melly
Lingua Cultura Vol. 18 No. 1 (2024): Lingua Cultura
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/lc.v18i1.11432

Abstract

The research aimed to interpret the film “Kamisama wa Bali ni Iru” according to the audience’s perception of whether the Bali expressed in the film reflects Balinese ethnic identity. “Kamisama wa Bali ni Iru” is a film by a Japanese director released in 2015 in the comedy-drama genre. The film was set almost entirely in Bali, which was the space where the events took place. Through a review of the narrative of “Kamisama wa Bali ni Iru” on the diegetic aspect, three things were dominantly reflected in the events of the film in the Balinese space, namely religiosity, gender, and the economy of society. By referring to the audience reception method, the audience who acted as the giver of meaning to the film text were nine young adults of Balinese ethnicity. Audience interpretation was understood through interviews, with questions set through the codes that appeared in the film’s scenes, namely the codes of religiosity, gender, and the economy of society. The interviews with the nine viewers were a reproduction of meaning into a new text, and the results of the viewers’ answers were categorized according to three positions: dominant, negotiated, and oppositional. The results show that the film tends to cause misperceptions of Balinese ethnic identity according to the codes of religiosity and economy. However, the audience affirms the gender code in this film as a representation of Balinese society. The novelty of the research is that it proves that the movie “Kamisama wa Bali ni Iru” can be a medium to introduce Bali, although it needs to be supported by explanations to avoid misperceptions regarding codes of religiosity and economy. 
Co-Authors Sutanto, Marisa Rianti