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All Journal Jurnal Pengabdian Masyarakat Indonesia Sejahtera Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Ririn Putri Anggraeni
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Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Penggunaan Media Sosial Instagram Sebagai Sarana Promosi Bagi UMKM Limunite di Kelurahan Sukorejo Kota Blitar Regita Endah Cahyaning Naya; Ririn Putri Anggraeni; Fadilah Rizqi Muhamad; Gideon Setyo Budiwitjaksono
Jurnal Pengabdian Masyarakat Indonesia Sejahtera Vol. 2 No. 2 (2023): Juni: Jurnal Pengabdian Masyarakat Indonesia Sejahtera
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jpmis.v2i2.163

Abstract

This study aims to observe the use of Instagram social media as a promotional means for MSME Limunite in the village of Sukorejo City of Blitar. The research method used is qualitative, involving Limunite MSMEs. Data collected through interviews and observations. The results of this study indicate that the social media of the Instagram can be an effective promotion of that MSMEs. Through social media Instagram This Limunite MSMEs can expand its sales by making visual content such as photo products and promotional videos that can increase sales. The conclusion of this study is the use of Instagram social media as a promotion of facilities for MSMEs Limunite in the Sukorejo has a great opportunity by using promotion.
Pengaruh Kualitas Produk dan Harga Produk Terhadap Loyalitas Konsumen Melalui Kepuasan Konsumen Terhadap Produk Mie Instan “Indomie Goreng” : Studi pada Konsumen Mie Instan “Indomie Goreng” di Warmindo Sarjana UPN Ririn Putri Anggraeni; Siti Ning Farida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 11 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i11.4011

Abstract

This research aims to understand the impact of product quality and product price on consumer loyalty using consumer satisfaction with consumers of fried Indomie instant noodles at "Warmindo Bachelor UPN". This research uses a quantitative type of research. The research results show that there is an influence of the respect variable on the consumer satisfaction variable. Apart from that, consumer satisfaction has an influence on consumer loyalty.
Co-Authors Budiwitjaksono, Gideon Setyo Fadilah Rizqi Muhamad Regita Endah Cahyaning Naya Siti Ning Farida