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All Journal Jurnal For Management Student (JFMS)
Redyan Tasip, Tamam Adiyansah
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN KOLAM RENANG D'MARMAID Khoirunnisa, Ratu; Redyan Tasip, Tamam Adiyansah; Soaduon Hasibuan, Salim Amani; Sanjaya, Vicky F
Journal for Management Student (JFMS) Vol. 3 No. 3 (2023): Journal For Management Student (JFMS)
Publisher : Faculty of economcs Universitas Singaperbangsa Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35706/jfms.v3i3.10833

Abstract

This research aims to explore the impact of price and service quality on customer satisfaction at the D'Mermaid Tirtayasa Swimming Pool. By carrying out this analysis, it is hoped that variables that have an important role in shaping customer satisfaction can be investigated, including aspects of price and level of service quality. The research method applied is a quantitative approach with data collection techniques using questionnaires. It is hoped that the findings from this research can provide a significant contribution in understanding and increasing the level of customer satisfaction within the D'Mermaid Tirtayasa Swimming Pool environment. Keywords: Price, Service quality, customer satsfaction
Co-Authors Khoirunnisa, Ratu Soaduon Hasibuan, Salim Amani Vicky F Sanjaya