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Tingkatkan Daya Saing UMKM Melalui Sosialisasi Digital Marketing bagi Pelaku UMKM di Kelurahan Kramat Selatan Dheva Febriyanti Purwanto; Novita Nur Azizah; Nurul Laila; Mila Dianur Sabilla; Salwa Nabilla; Joko Tri Nugraha
Jurnal Kabar Masyarakat Vol. 2 No. 3 (2024): Agustus : JURNAL KABAR MASYARAKAT
Publisher : Institut Teknologi dan Bisnis Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jkb.v2i3.2307

Abstract

Digital marketing is one of the main keys to increasing the competitiveness of business actors, especially micro, small, and medium enterprises (MSMEs). However, the main challenge that is often faced in digital marketing is that many business actors do not yet have an understanding of the use and application of digital marketing. To overcome this problem, Tidar University KKN students carried out socialization activities at Hall RW. At the survey stage, visits were made to each MSME location. The stages of implementing socialization were carried out by bringing in speakers from the Magelang Mayor's Expert Team. The final stage is follow-up visits to each MSME location. The final aim of this activity is to provide further assistance that ensures the application of the knowledge that has been provided during socialization. By making repeat visits to MSME locations, the community service team can help business actors practice the digital marketing techniques they have learned.
Code Switching and Mixing in Education: Strategies for Effective Language Learning Class Nugraeni, Oktavia; Salwa Nabilla; Rahma Kamila
ELYSIAN JOURNAL : English Literature, Linguistics and Translation Studies Vol. 5 No. 2 (2025): Elysian Journal: English Literature, Linguistics, and Translation Studies
Publisher : Prodi Sastra Inggris Fakultas Bahasa Asing Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/elysian.v5i2.8207

Abstract

Language is very important for communicating in the modern globalized world. Speakers who speak more than one language are called code-mixers. This study looked at how effective code-switching and blending are in English classes outside of English departments. This research collects data through observations and notes of students in English classes that use full English and use code switching and mixing. In addition, data about student understanding was collected through questionnaires. The results of this research will provide insight into how effective code-switching and mixing are in the language learning classroom. In addition, this research aims to provide valuable implications for language educators and their students.