Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal JISA (Jurnal Informatika dan Sains) International Journal of Basic and Applied Science
Yulistiawan, Bambang Saras
Unknown Affiliation
Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Electrical & Electronics Engineering Physics

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
The Impact of Digital Promotion, Product Quality, Product Price, and Business Location on Purchase in MSMEs in The Coastal Region Yulistiawan, Bambang Saras; wirawan, Rio; Puspita Dewi, Catur Nugrahaeni; Hananto, Bayu
JISA(Jurnal Informatika dan Sains) Vol 6, No 1 (2023): JISA(Jurnal Informatika dan Sains)
Publisher : Universitas Trilogi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31326/jisa.v6i1.1567

Abstract

This study aims to examine the influence of digital promotion, product quality, product prices, and business location on purchasing decisions for products produced by micro, small, and medium enterprises (MSMEs) in Pabean Udik village, Indramayu district. Pabean Udik village is located in a coastal area with relatively low levels of education and technological literacy. The study population includes MSME actors, community members, and stakeholders in the village. The measurement scale used is a Likert scale. If the model includes intervening or moderating variables, it can be analyzed using path analysis. Path analysis allows for the examination of direct and indirect relationships between variables. The analysis will help in making decisions based on hypothesis testing. The findings show that product quality has a positive effect on purchase decisions, product price does not significantly influence purchase decisions, digital promotion has a positive effect on purchase decisions, and business location does not significantly influence purchase decisions. Additionally, product quality, through business location, has a positive effect on purchase decisions, and product price, through digital promotion, also has a positive effect on purchase decisions. Digital promotion has the strongest influence on customers' purchasing decisions. To enhance the competitiveness of MSMEs in coastal areas, it is recommended to utilize digital promotions through platforms such as WhatsApp and Facebook. Additionally, programs for improving the digital literacy and skills of MSMEs' human resources are recommended to better adapt to social media and digital platforms. The aim is to increase their positive competitiveness in the market.
KMS for overcoming stunting in early childhood and pregnant women using the Soft System Methodology (SSM) with the Learning Lesson System (LLS) approach Krisnanik, Erly; Adrezob, Muhammad; Kraugusteeliana, Kraugusteeliana; Yulistiawan, Bambang Saras; Susramae, I Gede
International Journal of Basic and Applied Science Vol. 14 No. 3 (2025): Optimization and Artificial Intelligence
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijobas.v14i3.834

Abstract

This study addresses the concerning prevalence of stunting among early childhood and pregnant women in Indramayu Regency, which reached 18.4% in 2024, exceeding the national target of 14%. It aims to develop a Knowledge Management System (KMS) to support integrated stunting control efforts by employing Soft Systems Methodology (SSM) for comprehensive problem identification and the Learning Lesson System (LLS) to incorporate proven best practices. The KMS is designed to optimize information distribution regarding the causes, impacts, and interventions for the stunting issue, while enhancing collaboration among government, community, and families. The integration of SSM and LLS allows the system to adapt to changing local conditions and needs, providing relevant, evidence-based information. This research result suggests that the implementation of KMS can significantly improve the effectiveness of health policies and intervention programs at reducing stunting, particularly among vulnerable populations. However, questions remain regarding the specific features of the KMS, the implementation strategy within communities, and the evaluation measures for assessing its long-term effectiveness in combating stunting.
Co-Authors Adrezob, Muhammad Catur Nugrahaeni Puspita Dewi Erly Krisnanik Hananto, Bayu Kraugusteeliana Kraugusteeliana Susramae, I Gede Wirawan, Rio