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All Journal Jurnal Ilmiah Manajemen Kesatuan International Journal of Multidisciplinary Research and Literature (IJOMRAL)
Ramdani, Dani Taupan
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Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Social Sciences Other

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THE COMPARISON OF HUMAN RESOURCE MANAGEMENT PRACTICES IN INDONESIAN AND MALAYSIAN COMPANIES Paeno, Paeno; Ramdani, Dani Taupan
International Journal of Multidisciplinary Research and Literature Vol. 2 No. 6 (2023): INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY RESEARCH AND LITERATURE
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijomral.v2i6.178

Abstract

The objective of this study is to conduct a comparative analysis of human resource management (HR) practices implemented in companies based in Indonesia and Malaysia. Human resource management (HRM) is crucial in achieving organizational success. It is subject to the influence of various factors, including cultural dynamics, regulatory frameworks, and distinct business environments that may vary across different countries. Qualitative research methods were used to collect data through interviews with HR managers, field observations, and document analysis. The research results show several significant differences in HR management practices between Indonesian and Malaysian companies. These differences involve recruitment, selection, training, development, compensation, and performance management. Cultural factors, government regulations, and labour market conditions are major determinants of these differences. In addition to these differences, this research also identified several HR management practices that are similar between the two countries, such as an emphasis on employee development and attention to organizational sustainability. The findings of this study contribute to a more comprehensive comprehension of the intricacies involved in human resource management practices in Indonesia and Malaysia, as well as the potential ramifications for forthcoming human resource management policies. The findings above can be utilized by companies seeking to establish operations in these two nations to formulate human resource management strategies that are both more efficient and better aligned with the specific local circumstances. Furthermore, the outcomes of this study can offer valuable insights for researchers and practitioners in the field of HR management who wish to gain a deeper understanding of these practices within the specific context of Southeast Asia
The Influence Of Discount Framing And Peer Influence On Cosmetic Purchase Decisions In Tiktok Commerce: The Moderating Role Of AI-Based Recommendations Indrianto, Anggraeni Pratama; Nurahman, Ikhsan; Ramdani, Dani Taupan; Al-Kindi, Muhammad Artova
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3566

Abstract

This study explores how discount framing and peer influence affect consumers' purchase decisions for cosmetic products on TikTok, and whether AI-based recommendations strengthen these effects. As TikTok Shop continues to grow as a popular social commerce platform in Indonesia, understanding the role of marketing strategies and user interactions becomes increasingly important. The research uses a quantitative approach, involving 200 female TikTok users aged 26–35 in the Greater Jakarta area who have purchased cosmetics through the platform. Data were analyzed using Structural Equation Modeling (SEM). The results show that both discount framing and peer influence have a significant positive impact on purchase decisions. Additionally, AI recommendations were found to play a moderating role, increasing the effectiveness of both factors when product suggestions matched user preferences. These findings suggest that combining clear discount offers, social influence, and personalized product recommendations can improve consumer buying behavior in the online beauty market.   Keywords: TikTok Shop, discount framing; peer influence, AI recommendations, purchase decisions, cosmetic products, social commerce.
Co-Authors Al-Kindi, Muhammad Artova Indrianto, Anggraeni Pratama Nurahman, Ikhsan Paeno, Paeno