S, Siska Febriyanti
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MANAJEMEN RISIKO BERBASIS ISO 31000:2018 PADA USAHA PEMBIBITAN DT. MARUHUN Kurnia, Rahmat; S, Siska Febriyanti; Erianti, Siska
Jurnal Manajemen dan Profesional Vol. 4 No. 2 (2023): Jurnal JPro
Publisher : Program Studi Manajemen Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpro.v4i2.1681

Abstract

Tujuan penelitian ini untuk mengetahui manajemen risiko yang diterapkan pada usaha pembibitan Dt. Maruhun di Nagari Tabek Patah Kecamatan Salimpaung. Jenis penelitian ini adalah penelitan adalah penelitian lapangan (field research) dengan metode penelitian pendekatan kualitatif. Teknik pengumpulan data yang dilakukan dengan cara observasi, wawancara dan dokumentasi. Sedangkan teknis analisis data adalah dengan menggunakan metode penilaian risiko atau risk asessment ISO 31000: 2018. Hasil penelitian menunjukkan bahwa terdapat 2 kejadian risiko dengan Kriteria Crisis Risk yaitu penjualan tidak stabil dan tempat penyimpanan bibit penuh. Kemudian terdapat 6 kejadian risiko dengan Kriteria High Risk yaitu kualitas bibit menurun, bibit menguning, bibit busuk atau layu, daun bibit rontok dan layu, pencurian, dan bibit menumpuk. Selain itu juga terdapat 2 kejadian risiko dengan Kriteria Medium Risk yaitu bibit tidak tumbuh dan balik modal atau rugi.
The Influence of Social Media in Developing UMKM Enterprises (Small and Medium Micro Enterprises) in Tanjung Raya District, Agam District Rahmadani, Fauza; S, Siska Febriyanti
Rangkiang: Journal of Islamic Economics and Business Vol. 2 No. 2 (2024): Islamic Economic
Publisher : Denisya Smart Consulting

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70072/rangkiang.v2i1.13

Abstract

The main problem in this study is the number of SMEs that are active in District of Tanjung Raya as many as 150 SMEs. In Tanjung Raya District there are various types of businessess such as typical Maninjau food, drinks, chips, patstries and so on. In this business, many MSME actors. To face this competition, there are several MSME business actors sell the same product and in the same location, resulting in competition between MSME actors. To face this competition, there are several MSME business actors who use social media to promote or introduce their products. Of the 150 active MSMEs, only 40 MSMEs use social media. The purpose of this study was to determine the use of social media in developing MSME businessess in Tanjung Raya. The type of research that the authors conducted was field research with qualitative methods to obtain data form the problems studied. Data collection techniques that the authors use are observation, interviews and documentation. The results of this study are thatdevelopment of MSME businesses that have used social media has in increased compared to before using social media. The social media used for promotion are Facebook, Instagram, WhatsApp. Promotion carried out by MSME business actors is to display photos and videos about the products being sold. It can be concluded that this social media really helps MSMEs in increasing income and having regular customers.