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All Journal COMMICAST Journal of Communication and Public Relations (JCPR) Academic Journal of Dawa and Communication
Etumnu, Emeka Williams
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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Unhealthy competition among Radio Stations and the fight to keep-up with broadcast ethical standard: An assessment of Imo State Radio broadcast journalists Anele, Miracle Chukwuemeka; Etumnu, Emeka Williams; Okalla, Fabian; Ogu, Clinton Chukwuma
COMMICAST Vol. 4 No. 3 (2023): December
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v4i3.9060

Abstract

This study assessed the influence of unhealthy competition among radio stations in Imo State and how it affects their adherence to broadcast ethical standards. This study was anchored on the Social Responsibility Theory. This study employed a mixed-methods research design that made use of a survey and an in-depth interview. The population of the study comprised 180 NUJ members in Imo State. The instruments for data collection were the questionnaire and an in-depth interview guide. Findings showed that station owners and their journalists understand the ethical codes of their profession. At an average mean of 2.8 radio stations in Owerri, they can uphold the ethical standard of their profession by creating a sustainable image before their listeners, sticking strictly to the NBC and NUJ ethical codes and the punishment of defaulting journalists in their station, taking personal decisions, and sticking by them to be the best change they want to see in the world even as they do their day-to-day work. It was concluded that the establishment of more radio stations in Imo State makes existing radio stations struggle in their fight to keep up with NBC ethical standards, even as they are confronted with competing radio stations here and there. The researchers recommend that station owners and their staff should be up in their game to be unique, irrespective of other radio stations coming to join them for the same or similar clients and profits. This will go a long way toward making their staff formidable to face the worst of situations.
Influence of Groove FM health arena programme on childhood immunisation: A study of residents of Owerri metropolis Etumnu, Emeka Williams; Sylvie Marie, Eregbu; Chukwuemeka Njoku, Chidindu; Chinwe H., Nze; Williams Etumnu, Oluchi; Chike Martin, Nkwocha
COMMICAST Vol. 5 No. 3 (2024): December
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v5i3.11698

Abstract

This study examined the influence of groove fm health arena programme on childhood immunisation among residents of Owerri metropolis. The study was anchored on Yale persuasion theory. The researcher adopted survey research design for this study. The population consists of 555,500 Owerri metropolis residents and from this population a sample size of 384 was gotten using Wimmer and Dominick's online sample size calculator. The multi-stage sampling procedure was used in this study. Simple percentages were used to analyse the data after it was collected using a questionnaire. Finding revealed that 46.7% of the respondents indicated that Groove FM Health Arena programme has been able to influence them in carrying out childhood Immunisation to a large extent. The fact respondents are exposed to Groove FM Health Arena programme on childhood Immunisation to a large extent is commendable. Hence, the channel of communication should be leverage on by ministry of health or centre for disease control to communicate important messages as it concer health when the need arises. The producers of Health Arena programme should sustain their effort or even improve the content of the programme so as to continue enhancing audience knowledge on childhood Immunisation and other health issues. Residents should be encouraged to avail themselves to health programmes so as to be able to arm themselves with information that will help them in time of health issues or emergency.
Utilisation of new media in communicating insecurity in Southeast Nigeria Jumbo , Cynthia N.; Asemah, Ezekiel S.; Anyanwu, BJC; Onyebuhi, Alexander Chima; Etumnu, Emeka Williams; Anyi, Oba Sunday Aikuirawo
COMMICAST Vol. 4 No. 1 (2023): March
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v4i1.7604

Abstract

  This paper aims to describe how in recent times, the issue of insecurity in the southeast of Nigeria is alarming. People are no longer safe as they have become targets for the perpetrators of insecurity within the region. In all of these cases, people must be fully aware of the level of insecurity in a specific location in order to determine the next course of action. In order to achieve this, this study examined the use of new media to communicate insecurity in Southeast Nigeria. The study was founded on the premise of technological determinism.  In this research, a survey research approach was used. Using the Wimmer and Dominick sample size calculator, a sample of 384 was generated from the study's population of 22,012,828. A questionnaire was utilised as a data collection tool. Meanwhile, the multistage sampling procedure was used. Data was analysed with the use of descriptive statistics and pie chart. The finding showed that 51.0% of respondents had been exposed to insecurity messages via new media to a very large extent. It was also revealed that on an average of 74.8% (N=367), new media has been used in communicating insecurity among residents in southeastern Nigeria to a very large extent. It was recommended that new media users should be sensitized on the need to use the platform appropriately or with a sense of responsibility instead of using it to fuel more security problems within the southeastern region of Nigeria.  
Broadcasting in the Era of Digital Technologies: A Perceptual Assessment of Imo State Based Journalists Alaekwe, Kizito Nzube; Iheanacho, Cajetan O.; Onyebuchi, Alexander Chima; Okoye, Loveth; Nze , Chinwe H.; Etumnu, Emeka Williams
COMMICAST Vol. 6 No. 3 (2025): December
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v6i3.14389

Abstract

This study examines how digital technologies influence broadcasting practices among journalists in Imo State, Nigeria. Using a census-based survey (N=200), findings show that digital technologies significantly enhance news gathering, production speed, and dissemination efficiency (Mean=3.5). However, inadequate ICT training and poor infrastructure remain constraints. The study concludes that digital convergence has reshaped broadcast workflows, requiring sustained capacity building and policy support. The key contribution of this study was that it gave insights on how journalists perceive Digital Technologies in modern day broadcasting as well as how it is has influence the practice of broadcasting in the era of digital technologies especially in Imo State.
Co-Authors Alaekwe, Kizito Nzube Anele, Miracle Chukwuemeka Anyanwu, BJC Anyi, Oba Sunday Aikuirawo Apeh, Andrew C. Asemah, Ezekiel S. Chike Martin, Nkwocha Chinwe H., Nze Chukwuemeka Njoku, Chidindu Iheanacho, Cajetan O. Jumbo , Cynthia N. Nze , Chinwe H. Oduenyi, Chuddy Christian Ogu, Clinton Chukwuma Okalla, Fabian Okoye, Loveth Onyebuchi, Alexander Chima Onyebuhi, Alexander Chima Ozioko, Obioma R. Sylvie Marie, Eregbu Udeze, Sunny E. Williams Etumnu, Oluchi