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All Journal Jurnal Riset Komunikasi International Journal of Magistravitae Management
Sumirat, Panji Arief
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Koalisi Wacana dalam Debat Pemekaran Papua: Analisis Jaringan Wacana Debat Pemekaran Tiga Provinsi Baru di Papua Sumirat, Panji Arief; Eriyanto, Eriyanto
Jurnal Riset Komunikasi (JURKOM) Vol. 6 No. 2 (2023): Agustus 2023
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v6i2.739

Abstract

The ratification of the three Laws (UU) the territorial split of the Papua has sparked debate in various circles. Pros and cons actors convey narratives that contain discourse to influence the public's view of the Papua’s territorial split. This study uses the Discourse Network Analysis (DNA) method to map coalitions of actors and discourses on the territorial split of Papua based on actor arguments in the mass media. The discourse coalition study aims to communicate strategies and policy making in the debate on the territorial splits of Papua. The results of the study show that the cons actors are more heterogeneous than the pro actors who are dominated by the government. The discourse raised by the two groups is related with one another. The historical context used in the discourse relates to problems that have long faced Papua: distribution of development, the distance from government control, social welfare, etc. Mapping of discourse coalitions and actors can be utilized in policy making in political debates. In the plan for the territorial splits of Papua, the government needs to discuss with groups that represent the Papuans.
Evaluation of Indonesian Tourism Marketing towards Quality Tourism Fauzi, Dani; Sumirat, Panji Arief
International Journal of Magistravitae Management Vol. 1 No. 2 (2023): International Journal of Magistravitae Management (IJOMM)
Publisher : Master of Management Department, Faculty of Economics and Business, Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/ijomm.v1i2.22

Abstract

The Ministry of Tourism and Creative Economy of the Republic of Indonesia is dedicated to advancing high-quality and globally competitive tourism endeavors. Beyond mere visitor numbers, the ministry prioritizes quality tourism as its primary objective. This commitment necessitates an effective tourism marketing strategy to foster ideal quality tourism over the next five years (2025-2029). This research evaluates various aspects of tourism marketing strategies, including domestic, international, niche-market, marketing communication, and partnership strategies, aiming to enhance the quality of the tourism industry. Utilizing qualitative methods, specifically document analysis, this study critically examines and gathers evidence from literature, focusing on tourism marketing documents published by the Indonesian Ministry of Tourism and Creative Economy. Findings reveal positive initiatives in Indonesia’s tourism marketing strategy, spanning domestic and international realms, emphasizing niche markets, robust communication strategies, and partnership initiatives, all contributing to the goal of quality tourism. Continuous evaluation is crucial for assessing strategy effectiveness and adapting to evolving market dynamics. Success hinges on accurate planning, sustainable development practices, and vigilant monitoring, underlining the importance of adapting to changing consumer trends and environmental considerations during 2025-2029. Future research should incorporate primary data collection and comparative analyses to integrate sustainable practices for a comprehensive approach to quality tourism.
Co-Authors Eriyanto, Eriyanto Fauzi, Dani