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All Journal Jurnal Algoritma Jurnal PkM MIFTEK Jurnal Algoritma
Gotawa, Ikhsanudin
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Humanities Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : Jurnal Algoritma

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Pengembangan Media Promosi Furniture Berbasis Augmented Reality Menggunakan Multimedia Development Life Cycle Fatimah, Dini Destiani Siti; Supriatna, Asep Deddy; Gotawa, Ikhsanudin
Jurnal Algoritma Vol 21 No 1 (2024): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.21-1.1444

Abstract

Augmented Reality (AR) is an interactive and innovative online promotional media that provides interesting new experiences for consumers. In the furniture industry, AR technology can be used to make it easier for consumers to choose products and reduce the risk of purchasing errors. This research aims to implement Augmented Reality technology in web-based promotional media for furniture products using the Multimedia Development Life Cycle method. This method is used to help develop effective and efficient AR web applications. This research is important because effective promotional media can influence consumer purchasing decisions. The expected final result is a promotional media for furniture products that applies the Augmented Reality (AR) feature in its promotional media.
Co-Authors Asep Deddy Supriatna Aulia Apriani, Aulia Bahari, Albie Firgi Dini Destiani Siti Fatimah Gunawan, Nanda Herdiana, Wandi Kesuma, Muhamad Yoga Pauzi, Hilmi Qorni, Mochamad Rinaldi Sukmawan, Tegar