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ANALISIS PERAN EKONOMI KREATIF DALAM MEMAJUKAN USAHA MADU RUMAHAN DI KAMPUNG MADU PANGANDARAN Fitriya; Handayani, Dea
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 5 (2022): September 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i5.180

Abstract

Creative economy is a new economic concept based on new things that can produce a new and creative idea in a process of creating a product or service. This is also driven by the advancement of information and communication technology which is developing very quickly. This study aims to analyze the role of the creative economy in advancing the home-based honey business in the Pangandaran Honey Village. The research method used is descriptive method, through literature study. The results of the study indicate that technological developments are used to develop businesses, both in the production process, promotion, and sales which have succeeded in making this business progress and develop rapidly. This case can happen because of a change from a conventional process to a modern one. Along with the development of this business, it is hoped that it can help the economic conditions of entrepreneurs and the surrounding community become better and can open up new job opportunities. By utilizing technology and the role of the creative economy, it is hoped that it will have a positive impact on the progress of this home-based honey business so that it can be more widely known both nationally and internationally.
Pengaruh Literasi Keuangan Dan Social Influence Terhadap Perilaku Menabung Mahasiswa Rantau (Survei pada Mahasiswa Universitas Siliwangi Asal Jabodetabek) Handayani, Dea; Solihat, Ai Nur; Sartika, Sri Hardianti
COSMOS : Jurnal Ilmu Pendidikan, Ekonomi dan Teknologi Vol 2 No 1 (2024): Desember
Publisher : PUSDATIN Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

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Abstract

This research is motivated by the problems experienced by Siliwangi University students, especially overseas students from Jabodetabek, namely the low saving behavior of students. The purpose of this study was to determine the extent to which financial literacy and social influence affect the saving behavior of Siliwangi University students from Jabodetabek both partially and simultaneously. This study uses a survey type quantitative research method. The population in this study were Siliwangi University students from the Jabodetabek area. The sampling technique used is probability sampling using simple random sampling with a sample size of 182 students. The data collection technique used a questionnaire and the data analysis technique used was multiple linear regression analysis. The results showed that: 1) Financial literacy has a significant effect on saving behavior 2) Social influence has a significant effect on saving behavior 3) Financial literacy and social influence have a significant effect on saving behavior.