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All Journal Attractive : Innovative Education Journal INSANTA: JURNAL PENGABDIAN KEPADA MASYARAKAT
Breemer, Yacob
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Arts Humanities Environmental Science Law, Crime, Criminology & Criminal Justice Nursing Physics Other

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PENERAPAN DIGITAL MARKETING SEBAGAI STRATEGI PEMASARAN UNTUK MENINGKTKAN PENDAPATAN BUMDES TUNAS MANDIRI DALAM ERA SOCIETY 5.0 Daulani, Ahmad; Yuliana, Yuliana; Resky, Kartika; Lisapaly, David CE; Breemer, Yacob
Insanta : Jurnal Pengabdian Kepada Masyarakat INSANTA: JURNAL PENGABDIAN KEPADA MASYARAKAT, Volume 2 Nomor 3, Juli 2024
Publisher : LPP ARROSYIDIN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61924/insanta.v2i3.35

Abstract

To optimize the income achieved by BUMDes Tunas Mandiri Wawouru village, it is very necessary to use digital marketing. The aim of carrying out this PKM activity is so that BUMDes Tunas Mandiri ministrators and MSMEs are able to understand and recognize the use of digital marketing as a marketing strategy to increase BUMDes Tunas Mandiri's income in the Era of Society 5.0. The method used in this activity is the lecture and discussion method. The results of implementing this PKM activity showed a positive response in receiving material during the activity and showed high interest as indicated by the evaluation results, each of which showed very significant changes. The first indicator shows an achievement percentage of 80%, the second indicator shows an achievement percentage of 70%, the third indicator shows an achievement percentage of 85%. So that by holding PkM activities with the theme Digital Marketing to Increase the Income of BUMDes Tunas Mandiri in the Society 5.0 Era, it can be followed up and used as a sustainable promotional media to increase the income of BUMDes Tunas Mandiri in Wawouru village, Palangga sub-district, South Konawe district, Southeast Sulawesi province.
Pengaruh Disiplin dan Kemampuan Kerja terhadap Kinerja Pegawai Dinas Kesehatan Kabupaten Konawe Selatan Resky, Kartika; Breemer, Yacob
Attractive : Innovative Education Journal Vol. 5 No. 2 (2023): Attractive : Innovative Education Journal
Publisher : CV. Creative Tugu Pena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51278/aj.v5i2.850

Abstract

This research aims to find out and analyze: (1) To study and determine simultaneously the influence of work discipline and ability on the performance of employees of the South Konawe Regency Health Service (2) To study and determine the influence of work discipline on the performance of employees of the South Konawe Regency Health Service (3) ) To study and determine the influence of ability on the performance of South Konawe District Health Service employees. The sample used in this research was 113 respondents who were employees at the South Konawe District Health Service. The analysis technique used was descriptive statistical techniques and inferential statistics. The analysis used to answer the hypothesis in this research is multiple linear regression analysis. The results of the research obtained several conclusions, namely (1) Discipline and work ability simultaneously have a significant effect on employee performance. Increasing discipline and work ability has a real effect on improving employee performance. The more disciplined the employees are and supported by good employee work abilities, the higher the performance of the South Konawe District Health Service employees (2) Discipline has a positive and significant effect on employee performance. Increasing discipline in a positive and real direction towards improving employee performance. The better the discipline, the higher the performance of the South Konawe District Health Service employees (3) Work ability has a positive and significant effect on employee performance. Increasing work ability in a positive and real direction towards improving employee performance. The better the work ability, the higher the performance of the South Konawe District Health Service employees. Keywords: Discipline and Work Ability, Work Dicipline
Co-Authors Daulani, Ahmad Lisapaly, David CE Resky, Kartika Yuliana Yuliana