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Penggunaan Bahasa Formal dan Informal dalam kehidupan sehari-hari pada Mahasiswa Fakultas Pendidikan Universitas Negeri Medan Dewi Nuriani Balqissyah; Debi Ester Claudia Siregar; Amnah Khairani; Saufina Azzahra Zebua; Dhiya Faliha Syahira; Rosmini Rosmini
Semantik : Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya Vol. 2 No. 4 (2024): November: Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/semantik.v2i4.1110

Abstract

Language is humanity's primary tool for communication, enabling the exchange of ideas, feelings, and ideas between individuals in social and academic contexts. The use of formal and informal language by students is an important topic in the educational context, especially for Faculty of Education students who will become teaching staff in the future. This research aims to analyze the use of formal and informal language in the daily lives of students at the Faculty of Education, Medan State University, and understand the importance of mastering these two types of language in their role as prospective educators. Using a questionnaire method distributed to 47 respondents, the research results showed that students tend to use informal language in everyday social interactions, while formal language is more dominantly used in academic situations. However, there are difficulties in maintaining consistent use of formal language in academic environments due to the influence of social media and informal habits in everyday life. This research highlights the need for a deeper understanding of the use of language appropriate to the context, both formal and informal, in order to improve students' communication skills in their role as prospective educators.
Pengaruh Strategi Diskon Terhadap Keputusan Pembelian Konsumen Indomaret dan Alfamart Di Kawasan UNIMED Ridho Syafrizal; Agnes Putri Farida Sitorus; Saufina Azzahra Zebua; Dhiyah Faliha Syahira; Qatrun Nada; Shezy Ratisya Dwina; Muhammad Ilyas Sapawi; Aprinawati
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 3 No. 2 (2024): Juni : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v3i2.2705

Abstract

Indomaret and alfamart are retail stores that are often side by side and are always visited by many consumers every day to shop. This is an indication that there is something influencing their behavior to come back to these retail stores. This article explores the causes of the crowds of consumers who come every day at indomaret and alfamart based on the availability of discounts at the two retail stores. The purpose of this study is to determine whether consumers shop at these two retail stores because of discounts or there are other reasons that support this behavior. The author used a quantitative method with an observation and interview approach. The sample size was set at 50 customers, with details of 25 Alfamart and 25 Indomaret customers in the area around Medan State University. The results showed from the data collected that 34% of Indomaret or Alfamart visitors came to the retail store out of necessity. While coming because of a discount of 26% where this figure is below the first variable. This indicates that discounts do not have a significant effect on consumer purchasing behavior of indomaret and alfamart retail stores.