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Level of Motivation of Beef Cattle Farmers (Case Study of the "Mammesa" Livestock Farmers Groups in Duampanua District, Pinrang Regency Ismail S; Angga Nugraha; Armayani M
International Journal of Sustainable Applied Sciences Vol. 1 No. 6 (2023): December 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijsas.v1i6.1117

Abstract

The aim of this research was to determine the level of motivation of beef cattle breeders in the Mammesa Farmer/Livestock Group in Data Village, Duampanua District, Pinrang Regency. This research method uses quantitative with Likert scale measurements. The results of the overall level of motivation in Data Village, Duampanua District, Pinrang Regency, with a total weight of 2,395, which differs between the needs of "Strongly agree" and "Agree", namely between 625 to 3,125. This can be categorized as "Agree" because breeders are aware that raising livestock can increase the opinion and experience of the level of motivation of beef cattle breeders in Data Village, Duampanua District, Pinrang Regency. Obtaining the Agree category in five levels of needs including Physiological needs, security needs, social needs, self-esteem needs, and self-actualization needs. This can be seen from the total weight of 2,395 which shows that raising beef cattle can fulfill physiological needs, the need for security, social needs, the need for self-esteem, and the need for self-actualization.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN KONSUMEN MEMBELI PAKAN TERNAK DI MAMMINASATA POULTRY SHOP (PS) Iin Aprianty; Nugraha, Angga; Armayani M
Jurnal Galung Tropika Vol 13 No 2 (2024)
Publisher : Fakultas Pertanian, Peternakan dan Perikanan Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/jgt.v13i2.1237

Abstract

The purpose of this study is to ascertain the impact of feed quality, price, promotion and location factors on consumer decisions to buy animal feed at Mamminasata Poultry Shop (PSA quantitative descriptive method was used for the research which included 55 respondents as a sample. The date was collected using the questionnaire method and check information used was multiple linear regression analysis with the help of SPSS 16.0 for windows. The results of this study show that the value of product quality coefficient (X1) is 0.0017, price (X2) is 0.002, promotion (X3) is 0.283 and location (X4) is 0.886. So it can be concluded that partially the product feed factor (X1) and price (X2) have a significant effect (P<0.05) on consumer decisions while promotional factors (X3) and location (X4) do not have a significant effect (P>0.05) on consumer decisions to buy animal feed. While the results of simultaneous test (F) showed that the Fcalculate value qas 4.809 with a significant level of 0.05 and the Ftable value was 2.786. Therefore, it is concluded that product feed (X1), price (X2), promotion (X3) and location (X4) have important influence on consumers decisions to buy animal feed