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All Journal Jurnal Abdi Insani Jurnal Pengabdian Masyarakat
Pelawi, Yemima Christy
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Pelatihan dan Praktik Pembuatan Sablon Konvensional Berbasis Desain Melalui Pemasaran Online Guna Meningkatkan Kreativitas dan Perekonomian Warga Desa Helvetia Saharja, Komda; Hutagalung, Viery Mesakh; Fatmawati, Dhea Fatmawati; Rajagukguk, Gabriel Fernando; Hasugian, Goklas; Hutasoit, Resmina Sesilia; Manalu, Serana Eliester; Pelawi, Yemima Christy
Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 1 (2024): Juli
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/jpk.v4i1.942

Abstract

Abstrak: Helvetia merupakan salah satu desa yang memiliki keberagaman tingkat ekonomi. Tim melakukan survei dan wawancara ke salah satu sekolah yang berdekatan dengan Kampus Polimedia Medan. Hasil yang didapatkan berupa tujuh dari sepuluh siswa memilih tidak melanjutkan ke jenjang pendidikan selanjutnya dikarenakan keterbatasan ekonomi. Para pemuda tersebut membutuhkan bekal sebelum memasuki dunia setelah sekolah, sehingga Tim memberikan Praktik dan Pelatihan  Desain Sablon dan Pemasaran yang dilakukan selama lima hari. Pendampingan ini bertujuan untuk memberikan alternatif kepada mereka untuk dapat berkreasi meningkatkan perekonomian melalui sablon. Pendampingan ini dilakukan di kampus Polimedia Medan dan melibatkan Kepala Desa dan Karang Taruna sebagai Mitra dan dibantu oleh 2 mahasiswa Prodi Teknik Grafika dan 5 mahasiswa Prodi Desain Grafis dengan jumlah peserta 25 orang. Evaluasi digunakan dengan metode Observasi. Dari Praktik ini diperoleh para peserta dapat menguasai Desain, Sablon serta Pemasarannya dan dapat langsung terjun ke masyarakat bebas untuk mendirikan usaha masing-masing. Kata Kunci: Desain; Sablon; Pemasaran Abstract: Helvetia is a village that has a diversity of economic levels. The team conducted an interview survey at one of the schools close to the Polimedia Medan Campus. The results obtained were that seven out of ten students chose not to continue to the next level of education due to economic limitations. These young people need provisions before entering the world after school, with this the Team provides Practice and Training in Screen Printing Design and Marketing which is carried out for five days. This assistance aims to provide an alternative for them to be creative in improving the economy through screen printing. This assistance was carried out at the Polimedia Medan campus and involved the Village Head and Karang Taruna as partners and was assisted by 2 students from the Graphic Engineering Study Program and 5 students from the Graphic Design Study Program with a total of 25 participants. Evaluation is used using the Observation method. From this practice, participants can master Design, Screen Printing and Marketing and can immediately enter the free society to set up their own businesses. Keywords: Design; Screen Printing; Marketing
PELATIHAN PEMBUATAN AKSESORIS RESIN LIMBAH CANGKANG KERANG BERBASIS DESAIN DAN PEMASARAN ONLINE SEBAGAI PELUANG WIRAUSAHA DESA WISATA PERCUT SEI TUAN Pelawi, Yemima Christy; Juwairiah, Juwairiah; Maulana, Ananda; Sebayang, Grace Kezia; Fatmawati, Dhea; Lubis, Lisna Erliantika; Hutabarat, Oktaviasi; Simbolon, Wesly; Ramada, Daniel Hotma; Simamora, Imellianora; Simamora, Gabriel Saur Tua
Jurnal Abdi Insani Vol 11 No 2 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i2.1558

Abstract

Percut Sea Waters are located in Bagan Percut Village, Percut Sei Tuan District, Deli Serdang Regency, the majority of the population lives and depends on marine products. Bagan Percut Sei Tuan also has a floating culinary tour, resulting in a lot of leftover shells being thrown away from restaurants around the floating tour. One of the potentials that has not been utilized optimally is the potential for many shellfish that are thrown away to become waste and air pollution due to the smell and accumulation around the area. The aim of the service team is to increase the household income of fishermen in Percut Sei Tuan Village by carrying out waste utilization activities shells in the form of making handicrafts using design-based resin techniques and online marketing. This service method is empowering the community to process and utilize the potential of shellfish waste into creative craft products in the form of accessories and souvenirs. The service team's activities carry out counseling and courses that emphasize how to make crafts using resin techniques, making designs, and how to market the products online. The result of this service activity was the success of forming a new business for local housewives. The result of this service was the success of teaching how to process shellfish waste into resin accessories to housewives, teenagers and local figures. And succeeded in creating an e-commerce account selling shell crafts. And can increase people's income from the results of making crafts. The conclusion of this community service activity is the success of forming a new business and opening up livelihood opportunities for local residents.
Co-Authors Daniel Happy Putra Fatmawati, Dhea Fatmawati, Dhea Fatmawati Hasugian, Goklas Hutabarat, Oktaviasi Hutagalung, Viery Mesakh Juwairiah Juwairiah Lubis, Lisna Erliantika Manalu, Serana Eliester Maulana, Ananda Rajagukguk, Gabriel Fernando Ramada, Daniel Hotma Saharja, Komda Sebayang, Grace Kezia Simamora, Gabriel Saur Tua Simamora, Imellianora Simbolon, Wesly