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All Journal JIMAKUKERTA Jurnal Entrepreneur dan Manajemen Sains
Ramadansah, Jepri
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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PENYULUHAN DUNIA BISNIS BAGI SISWA SD N 02 PAJAR BULAN Ramadansah, Jepri; selviani, Ayudho; Sumarlan, Ahmad; Sismanto, Adi
Jurnal Ilmiah Mahasiswa Kuliah Kerja Nyata (JIMAKUKERTA) Vol. 3 No. 3 (2023): JIMAKUKERTA
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jimakukerta.v3i3.6035

Abstract

Kewirausahaan adalah pilihan yang bagus untuk menangani berbagai masalah sosial yang ada baik masalah penganguran, kemiskinan, maupun keterbelakangan sosial lainnya. perluasan nilai-nilai kewirausahan pada anak anak di sekolah bisa dilaksanakan dengan berbagai macam metode, salah satunya ialah melalui cara pembelajaran yang nyata. kaidah yang akan dilakukan ialah cara pendampingan pembelajaran ber-orientasi bagi peserta pembelajaran (siswa siswi ), dengan pemberian materi berisi tiori. Mengenai tahapan dari pelaksaan kegiatan ini adalah memberi sepintas lalu teori tentang penjelasan dan faedah kewirausahaan serta memberikn penguraian tentang dorongan minatt dalam kewirausahaan Para siswa maupun siswi dapat memulai kegiatan usaha dalam ruanglingkup kecil. Pembelajaran ini adalah modal dasar para siswa untuk mengetahui skema kewirausahaan.    
PENGARUH KUALITAS PRODUK, INOVASI DAN KREATIVITAS TERHADAP MINAT BELI ULANG KONSUMEN PADA PEMPEK OWEN KOTA BENGKULU Ramadansah, Jepri
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 6 No. 1 (2025): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v6i1.7327

Abstract

The aim of this research is to determine the influence of product quality, innovation and creativity on consumer repurchase interest in Pempek Owen, Bengkulu City. Quantitative descriptive research method. In collecting data, researchers used observation methods, interview methods, documentation and questionnaires for Pempek Owen customers in Bengkulu City. The data analysis methods used were multiple linear regression, coefficient of determination and hypothesis testing. The results of this research show that: (1) Product quality has a significant effect on consumer repurchase interest with a tsig value of 0.011 with a beta coefficient value. The tsig value = 0.011 < 0.050 which means Ho is rejected and Ha is accepted. (2) Innovation has a significant effect on consumer repurchase interest with a tsig value of 0.001, tsig value = 0.001 < 0.050, which means Ho is rejected and Ha is accepted. (3) Creativity has a significant effect on consumer repurchase interest with a tsig value of 0.000. tsig value = 0.000 < 0.050 which means Ho is rejected and Ha is accepted (4) The variables Product Quality (X¬1), Innovation (X2) and Creativity (X3) have a significant effect on consumer repurchase interest (Y) with a valuetsig 0.000<0.05Keywords: Product Quality, Innovation, Creativity, Repurchase Intention
Co-Authors Ayudho Selviani Sismanto, Adi Sumarlan, Ahmad