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Pola Komunikasi Politik Terhadap Generasi Z Pada Pemilu 2024 Dona Dwi Novita; Kasiana Sianipar; Ahmad Tamrin Sikumbang; Windy Sakila Nazwa; Alya Azra Mutia Nasution; Al Syahdafi; Zulkifli Zulkifli
Mandub : Jurnal Politik, Sosial, Hukum dan Humaniora Vol. 2 No. 3 (2024): September : Jurnal Politik, Sosial, Hukum dan Humaniora
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/mandub.v2i3.1359

Abstract

In the current era of globalization, many problems occur when entering the political era. It needs to be realized that in the current era, providing information must be in the right pattern, especially to generation Z as young people who choose. Of course, it is necessary to know the things that need to be informed to Gen Z during the political period so that the information reaches the right target to Generation Z. Therefore, it is necessary to know the political communication patterns of Generation Z, especially during the 2024 election. Understanding the communication patterns of Gen Z. one of them is by providing space for expression for them and providing two-way communication that involves them, especially during political campaigns. The goal is that generation Z no longer chooses to be part of the white group and is more involved in the progress of this nation. This research uses a qualitative method with a descriptive approach involving several generation Z people in providing information which will later be explained in written form.
Efektivitas Akun Tiktok @CNNIndonesia dalam Memenuhi Kebutuhan Informasi Generasi Z Mahasiswa Komunikasi Penyiaran Islam Stambuk 2021 UIN Sumatera Utara Al Syahdafi; Efendi, Erwan
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 1 (2025): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i1.1175

Abstract

TikTok as a short video-based social media platform has become one of the dominant news sources among students. This study aims to analyze the effectiveness of the TikTok account @cnnindonesia as a news media in meeting the information needs of generation Z, especially students of the Faculty of Da'wah and Communication, Islamic Broadcasting Communication Study Program, class of 2021, UIN North Sumatra. This study uses a qualitative descriptive method with data collection techniques through indepth interviews, observations, and documentation studies. Interviews were conducted with 10 students who actively use TikTok as a source of news information. The results of the study show that the TikTok account @cnnindonesia is effective in presenting concise, interesting, and easily accessible news. Presenting news with a short duration, attractive visuals, and active interaction with users are the main factors that make this account popular with students. Most respondents trust the credibility of the @cnnindonesia account because it is part of a major news media with a good reputation. However, some respondents still verify information through other sources to ensure the accuracy of the news received. The results of the study also show that TikTok is not just an entertainment platform, but also has an important role in disseminating educational and useful information for students. This study concludes that the TikTok account @cnnindonesia is effective in meeting the information needs of generation Z students at UIN North Sumatra. However, it is important for students to continue to apply digital literacy in order to sort out valid information and avoid hoax news.