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All Journal Journal of Management and Digital Business
Muhsoni, Muh
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Peran islamic endorsment dalam mempengaruhi kepercayaan, nilai pelanggan, dan pengetahuan dalam pengambilan keputusan menabung Muhsoni, Muh; Mochlasin, Mochlasin
Journal of Management and Digital Business Vol. 3 No. 2 (2023): Journal of Management and Digital Business
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jmdb.v3i2.321

Abstract

This study aimed to determine the effect of financial literacy, locus of control, and sociodemographic characteristics on investment decisions with behavioral bias as a mediating variable. This type of research is quantitative and involves a population of Islamic stock investors in Indonesia. The sampling technique in this study used a purposive sampling technique with a total of 100 respondents. The technique used is path analysis. The results of statistical tests show that financial literacy and locus of control affect investment decisions. Locus of control influences behavioral biases. Behavioral bias as a mediating variable can mediate locus of control on investment decisions but cannot mediate financial literacy and sociodemographic characteristics on investment decisions.
Co-Authors Mochlasin, Mochlasin