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All Journal Jurnal Ilmiah Sistem Informasi dan Ilmu Komputer Jurnal Ilmiah Dan Karya Mahasiswa
Revinindia Oktaimanuella
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Analisis Strategi Kompetisi Antara Shopeefood Dan Gofood Dengan Menggunakan Game Theory Fannia Nur Aziza; Cindy Berliana Latansyah; Revinindia Oktaimanuella
Jurnal ilmiah Sistem Informasi dan Ilmu Komputer Vol. 3 No. 2 (2023): Juli : Jurnal ilmiah Sistem Informasi dan Ilmu Komputer
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juisik.v3i2.449

Abstract

ShopeeFood and GoFood are food delivery services that are popular in the community. Both have similar products and services, which is why the competition is getting tougher. To remain competitive, companies must develop optimal strategies to achieve customer satisfaction. The purpose of this research is to determine the right competitive strategy by prioritizing the services offered by companies to customers in choosing food delivery services. The method used in this research is game theory with a descriptive research type. Data analysis techniques used descriptive analysis and SPSS to calculate the validity and reliability of the data. Data is collected through questionnaires distributed to users of the application. From the results of game theory calculations, Shopeefood and GoFood get an optimal game value of 6. The game is solved with a pure ShopeeFood strategy, namely a promotional strategy with a probability of 6. Meanwhile, GoFood also uses a promotional strategy with a probability of 6. In this case, the best strategy is optimal for both services is to improve the promotion strategy.
Pengaruh Media Sosial: Pinterest, Tiktok, Dan Instagram Terhadap Kreativitas Mahasiswa Fakultas Arsitektur Desain UPN Veteran Jawa Timur Revinindia Oktaimanuella; Rizki Amelia Putri; Nashwa Aqila Yudhiestira; Vinsi Mareta Putri Jauzza; Fatih Parama Aji; Eni Nurhayati
Jurnal Ilmiah Dan Karya Mahasiswa Vol. 2 No. 1 (2024): FEBRUARI : JURNAL ILMIAH DAN KARYA MAHASISWA
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jikma.v2i1.1408

Abstract

This research aims to investigate the influence of social media, such as Pinterest, TikTok, and Instagram, on the creativity of students at the Faculty of Architecture and Design at UPN Veteran East Java. The research method used is a quantitative approach by distributing questionnaires to a sample of students who are members of the Faculty of Architecture and Design. The results of this research show the significant influence of social media on student creativity in the context of architecture and design. Apart from that, this research also identified differences in the influence of different social media platforms on aspects of student creativity. It is hoped that these results will provide further insight into how social media influences the creative thinking patterns of architecture and design students. In conclusion, this research contributes to the understanding of the impact of social media on creativity among architecture and design students. The implications of this research can be used as a basis for developing a more effective approach to utilizing social media positively to increase creativity and quality of work in the future.
Co-Authors Cindy Berliana Latansyah Eni Nurhayati Fannia Nur Aziza Fatih Parama Aji Nashwa Aqila Yudhiestira Rizki Amelia Putri Vinsi Mareta Putri Jauzza