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Situmorang, Romasi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Strategi Inovasi Menggunakan Aplikasi Grab Merchant Meteor Aquarium dalam Meningkatkan Daya Saing Wirausaha Pasar Ikan Hias Hasyim, Hasyim; Hotma Boru Hutahaean; Situmorang, Romasi; Devima , Santia
Business and Investment Review Vol. 1 No. 6 (2023)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.v1i6.60

Abstract

To remain competitive in the market, innovation is needed. Product innovation is the result of developing new products carried out by a company or industry, whether existing or not yet. From old products that are already saturated on the market, we must innovate to replace these old products. The usefulness of research results in the future, both for program development and scientific interests, is compared to innovation strategies aimed at increasing competitiveness in the ornamental fish market. Innovation can have a positive impact on society, such as improving the quality of life, health, education and public services. The method used in this research is method. Qualitative research is research that produces results and processes descriptive data, such as interview transcripts, field notes, drawings, photos, video recordings.
Penggunaaan M-Banking BRImo Terhadap Kemudahan Transaksi Perbankan Nasabah Bank BRI di Kota Medan Hasyim; Devima , Hotma Boru Hutahaean; Situmorang, Romasi; Devima, Santia
Business and Investment Review Vol. 1 No. 5 (2023)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.v1i5.61

Abstract

Services that have been designed to provide attractive and comfortable, safe and simple services for customers, with the ongoing development of information technology that has created new types of business and opportunities and increased business transactions carried out through electronic processes. The evolution of technology in the banking sector allows every individual to transfer money, buy and sell, and additional transactions, so with services it is possible to provide comfort and mobility for bank customers to carry out work and needs in their daily lives. One type of service offered by BRI bank is BRImo which aims to make it easier for customers to make transactions without visiting the bank because customers are busy with lots of activities so they can be anywhere and still be able to make transactions and avoid any disruption to their activities. This research uses a qualitative research method where qualitative research is a commonly used scientific method and is carried out by a group of researchers in the field of social sciences, including scientific education.
Co-Authors Devima , Hotma Boru Hutahaean Devima , Santia Devima, Santia Hasyim hasyim, hasyim Hotma Boru Hutahaean