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All Journal Neraca Manajemen, Akuntansi, dan Ekonomi Ebisnis Manajemen
Yulan Aisah Manalu
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science

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Journal : Ebisnis Manajemen

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Kerangka Kerja Teori Keputusan Untuk Pengambilan Keputusan Strategis Di Lingkungan Yang Tidak Pasti Lokot Muda Harahap; Nanda Aprodita Saragih; Yulan Aisah Manalu; Yesayas Roganda Rumapea; Irfan Hafizi Nasution; Junita Cantika Manulang
Ebisnis Manajemen Vol. 2 No. 2 (2024): June : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v2i2.393

Abstract

In an increasingly dynamic and uncertain business environment, making the right strategic decisions is a key factor for company success. Decision theory offers a comprehensive framework to assist decision makers in dealing with uncertainty and optimizing the outcomes of their strategic decisions. This research aims to explore the application of decision theory in strategic decision making in companies and presents a framework that can be used practically. This framework includes identification and analysis of decision alternatives, assessment of risk and uncertainty, as well as integration of various criteria and stakeholder preferences in the decision-making process. We will also discuss examples of applying this framework in various strategic decision-making situations, such as business expansion, mergers and acquisitions, and new product introductions.
Co-Authors Agus Rahmadsah Anis Sonia Irfan Hafizi Nasution Junita Cantika Manulang Lokot Muda Harahap Nanda Aprodita Saragih Nisa Fadillah Putri Khoirun Nisa Harahap Rika Manda Sary Br Ginting Yesayas Roganda Rumapea