Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi Jurnal Mahasiswa Entrepreneur
Dinarso, Rahmat Cahyo
Unknown Affiliation
Economics, Econometrics & Finance Electrical & Electronics Engineering Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PENERAPAN ANALISIS SWOT DALAM MENINGKATKAN PENJUALAN “SIOMAY PAK BLANGKON”JEMBER Dinarso, Rahmat Cahyo; Haryono, Rudi; Dharma, Rendra Adi; Kusuma, Hendra; Qomariah, Nurul
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 12 (2022): DESEMBER 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i1.4137

Abstract

The increasingly fierce level of business competition currently means that business actors need to have a strategy in order to survive and develop. Companies and micro businesses need to implement effective marketing strategies to increase sales. This marketing strategy can also prepare yourself to face increasingly fierce competition from other competing businesses. By using a SWOT analysis, a business can determine what needs to be improved both internally and externally to ensure work operations run smoothly. This research aims to see the application of SWOT analysis to the factors that influence sales and to analyze the application of SWOT analysis in increasing the sales volume of "Siomay Pak Blangkon". The method used in this research is a literature review method using a qualitative descriptive writing system and an interview method by directly interviewing the owner of "Siomay Pak Blangkon". The results of the research show that with this SWOT analysis the strengths, weaknesses, opportunities and threats of Jember's "Siomay Pak Blangkon" micro business actors can be described. The strengths include: there are 2 dumpling menus, wet and dry, guaranteed quality, offline and online sales. The weaknesses are: short selling time, still using sidewalks for selling. The opportunities are: increasing population of Jember city, being able to sell online, strategic location. Meanwhile, the threats are: the emergence of new business actors, less stable economic conditions. Keywords: SWOT analysis; marketing strategy; sale; micro business.
The Impact Of Work Culture And Work Ethics On Performance Through Motivation As A Mediating Variable Among Territorial Command Soldiers At Kodim 0824 Jember Dinarso, Rahmat Cahyo; Cahyono, Dwi; Sanosra, Abadi
Jurnal Ekonomi Vol. 13 No. 04 (2024): Edition October -December 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines the impact of work culture, work ethics, and work motivation on the performance of soldiers and civil servants at Kodim 0824 Jember. Utilizing a quantitative approach, data was collected through Likert-scale questionnaires and analyzed using Partial Least Squares (PLS). The findings indicate that both work culture and work ethics significantly influence motivation and performance, both directly and indirectly. A strong work culture enhances motivation by fostering a sense of belonging, teamwork, and commitment, while robust work ethics, defined by integrity, responsibility, and professionalism, directly contribute to higher performance levels. These results suggest that developing a supportive work environment and maintaining high ethical standards are critical for optimizing human resources. Consequently, these factors are essential for achieving organizational objectives and promoting effective regional governance. This study underscores the importance of targeted interventions that strengthen cultural values and ethical behavior to enhance the overall performance of personnel at Kodim 0824 Jember.
Co-Authors Abadi Sanosra Dharma, Rendra Adi DWI CAHYONO Hendra Kusuma Nurul Qomariah Rudi Haryono, Rudi