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All Journal Professional : Jurnal Komunikasi dan Administrasi Publik ETIC (EDUCATION AND SOCIAL SCIENCE JOURNAL)
Pramudita, Sindy
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Decision Sciences, Operations Research & Management Education Social Sciences

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Komunikasi Interpersonal Dan Budaya Kerja Dalam Meningkatkan Hubungan Dengan Pegawai Di Klinik Pelangi Bunda Medika Ramdhan, Arfian Surya Suci; Zulfikar, Meiby; Hasanah, Uswatun; Agustin, Dewi Ilma; Pramudita, Sindy
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 1 (2024): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i1.6129

Abstract

Internal communication can be understood as the foundation and building blocks of an organizational culture. The existence of an organizational culture that is firmly adhered to by employees will greatly support the process of achieving the company's main goals (Agustini & Purnaningsih, 2018). This research was conducted using a qualitative approach, which is descriptive in nature and Human Relations Theory. The data collection method was carried out using in-depth interviews and observation methods. (Isniyunisyafna, & Isfiantie S, 2020). For employees, the role of effective internal communication in improving good and sustainable relationships is very important. Because good internal communication can strengthen social relationships, increase collaboration, solve problems, develop leadership skills.This research explores the urgency of internal communication in building a strong organizational culture, strengthening social relationships, and improving company performance. Carried out using a qualitative approach and Human Relations Theory, with in-depth interview and observation methods.The importance of internal communication in building a strong organizational culture and supporting the achievement of company goals. The role of internal communications in improving social relationships, collaboration, and leadership skills. A qualitative approach and Human Relations Theory are used to understand the role of internal communication in organizational culture. Data collection methods through in-depth interviews and observation.Analyze the urgency and role of internal communication in building a strong organizational culture. Investigate the impact of internal communications on social relationships, collaboration, and leadership skills. Enrich understanding of the importance of internal communication in the context of organizational culture. Provides insight into effective internal communication practices in improving company performance. Provides a framework for the development of more effective internal communications strategies.
Strategi Komunikasi Korporasi Kepuasan pembelian Dan Kualitas Produk Geprek Bensu Pramudita, Sindy; Miliani, Aminah; Saputra, Rizky Esa; Fatchurrochman, Agus; Idzatullah, Alif; Laksana, April
ETIC (EDUCATION AND SOCIAL SCIENCE JOURNAL) Vol. 1 No. 2 (2024): (JANUARY) ETIC (EDUCATION AND SOCIAL SCIENCE JOURNAL)
Publisher : Laboratorium Program Studi Pendidikan Sosiologi Unima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64924/0459n896

Abstract

Komunikasi korporat sangat penting dalam bisnis hotel dan pariwisata. Hal ini menjamin "keamanan citra merek", yang berkembang menjadi reputasi perusahaan. Reputasi ini menjadi senjata ampuh dalam persaingan era Industri 4.0. Penelitian mengenai strategi komunikasi korporat seringkali menggunakan metode kualitatif dan tinjauan literatur. Tujuannya untuk menggali teori dan hubungan antar variabel dari buku dan jurnal. Metode penelitian ini bersifat induktif dan tidak mengarahkan pertanyaan-pertanyaan yang diajukan peneliti. Tujuan kegiatan komunikasi korporat adalah menciptakan dan memelihara hubungan yang baik, erat, dan berkelanjutan. Hal ini sangat penting pada saat terjadi konflik perusahaan. Perusahaan harus mendapatkan legitimasi dari otoritas terkait untuk memastikan loyalitas dari masyarakat internal. Hasil penelitian ini menunjukkan bahwa strategi Corporate Communication pada perusahaan Geprek Bensu terjadi kegiatan Komunikasi Perusahaan yang didasarkan pada pengambilan keputusan dan kualitas produk. Pengambilan keputusan dalam suatu organisasi sangatlah penting untuk mencapai tujuan perusahaan. Perspektif fungsional pengambilan keputusan kelompok mencakup empat tugas: analisis masalah, penetapan tujuan, identifikasi alternatif, dan evaluasi konsekuensi. Kualitas produk merupakan strategi perusahaan untuk menghasilkan produk berkualitas baik yang memenuhi harapan konsumen. Peran perusahaan adalah menjaga produknya agar dapat memenuhi kebutuhan dan manfaat konsumen.
Co-Authors Agustin, Dewi Ilma April Laksana Fatchurrochman, Agus Idzatullah, Alif Meiby Zulfikar Miliani, Aminah Ramdhan, Arfian Surya Suci Saputra, Rizky Esa Uswatun Hasanah