Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Kewirausahaan dan Inovasi
Al Farisi, M. Naufal Hilmy
Unknown Affiliation
Decision Sciences, Operations Research & Management Environmental Science Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PENTINGNYA DIVERSIFIKASI PRODUK PADA PERUSAHAAN Al Farisi, M. Naufal Hilmy; Anggraeni, Rila
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.01

Abstract

SUPERBLOCK is a business engaged in the paving block industry focusing on paving in Malang City. This study aims to identify internal and external conditions and formulate appropriate business strategies using the QSPM matrix analysis technique. This study uses the Internal External (IE) matrix, the Strength, Weakness, Opportunity and Threat Matrix (SWOT) and the Quantitative Strategic Planning Matrix (QSPM). The results of this study are that the internal and external environment in the SUPERBLOCK is strong enough to respond to the opportunities and threats in the SUPERBLOCK. Based on the environmental analysis, a strategy was obtained to create standard operating procedures and improve workflow to improve the quality of SUPERBLOCK operational performance.
Co-Authors Rila Anggraeni, Rila