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Hubungan Asosiasi antara Minat Belajar pada Mata Kuliah Kewirausahaan terhadap Minat Berwirausaha Mahasiswa Agribisnis Universitas Sultan Ageng Tirtayasa Sudaesah, Lisa Apri; Prasetyo, Raffa Aryasatya Darrel; Ramadhan, Agim Mauzamma; Gunawan, Nuri Atikah; Nuralyasari, Putri
El-Mujtama: Jurnal Pengabdian Masyarakat Vol 4 No 2 (2024): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v4i2.5425

Abstract

From year to year population growth in Indonesia continues to increase. The increase in population and era changes that occur due to industrialization have created many new problems, one of which is unemployment. This is caused by an imbalance between the number of job seekers, the majority of whom are undergraduate graduates, and the number of job opportunities which are dwindling. In this situation, entrepreneurship is needed to create extensive job opportunities, not depend on other people and reduce unemployment by opening up job opportunities. Based on the results of pre-research observations on students from the Agribusiness Study Program at Sultan Ageng Tirtayasa University class of 2022, it shows that the majority of students are interested in becoming entrepreneurs, but there are still problems with entrepreneurial knowledge. Therefore, this research aims to test the effectiveness of the Entrepreneurship course on the Entrepreneurial Interest of Agribusiness Students at Sultan Ageng Tirtayasa University Class of 2022.
Analisis Efisiensi Pemasaran Sayuran Hidroponik Pakcoy pada Usahatani Amor Kota Tangerang Selatan Rahmadina, Shelvy; Simbolon, Sehat; Nuralyasari, Putri; Ramadhani, Putri; Jumiyanti, Jumiyanti
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14713

Abstract

This research was conducted to determine marketing channels, marketing margins, and farmer share of hydroponic pak choy vegetables in Amor farming, South Tangerang City.  This research uses a qualitative and quantitative descriptive approach to analyze the marketing efficiency of pak choy hydroponic vegetables.  Data was collected through direct interviews and secondary data from other agencies.  The research results show that two marketing channel patterns are formed: pattern I involves farmers and consumers, and pattern II involves farmers, traders and consumers.  Pattern II has the highest marketing margin of IDR 9,000, while pattern I has the lowest margin of IDR 0.  Therefore, pattern I is more efficient.  Farmer share analysis shows that pattern I is the most efficient because farmers sell directly to consumers without involving traders, so they have a farmer share of 100%. It is hoped that the results of this research will become a marketing reference and decision for Amor farming, as well as academic reference material and a source of information about marketing efficiency.