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Kesetaraan Gender Egalitarianisme dalam Narasi Film Barbie melalui Perspektif Konstruktivisme Pohan, Syafruddin; Yusuf, Febiola Aditya; Amalina, Febriani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.5553

Abstract

The issue of gender equality is not something new today. This issue has been widely discussed in a series of interesting stories full of meaning, one of which is in the form of a film. This research explores the representation of gender equality in the Barbie film released in 2023 and directed by Greta Gerwig from a constructivist perspective. The Barbie film is mass media that influences people's perceptions of gender bias. In the context of constructivism, films are considered the result of construction by media professionals, which can strengthen or change gender stereotypes that already exist in society. The research method used is a qualitative approach with Roland Barthes' semiotic analysis. The constructivism paradigm is used to understand how reality is understood and constructed by research subjects. The research subject is the representation of gender equality in the Barbie film narrative, while the research object is the dialogues in the film that will be analyzed. The results of the analysis show that the Barbie film depicts excessive expectations placed on women and criticizes views that trivialize or simplify issues of gender equality. The conclusion of this research is that the Barbie film as part of mass media depicts gender equality issues in a complex way and triggers critical thinking about gender stereotypes in society.
Organizational Communication in the Digital Era: Work From Anywhere Policies Mulzakir, Mulzakir; Anggraeni, Eliza Dwi; Yusuf, Febiola Aditya
MediaKom : Jurnal Ilmiah Komunikasi Vol 14, No 2 (2024): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/mediakom.v14i2.30732

Abstract

An example of implementing Working From Anywhere in a government agency, namely the Ministry of Finance which is a pioneer in implementing new modern work patterns through the use of digital communication technology. The implementation of Work From Anywhere is part of the Ministry of Finance's strategic initiative, which provides flexibility in work locations during certain periods by maximizing information and communication technology to increase and maintain employee productivity. This research aims to make an academic contribution by adding knowledge to the research that has been carried out. The method used in this research is literature study by collecting information through scientific journals and books which are analyzed based on existing problems. Sources of information are obtained from research conducted by credible researchers and writers. Implementing Work From Anywhere has become an important option for many organizations post the Covid-19 pandemic, driven by technological advances and the need for flexibility in the workplace. Digital Communication Technology plays a key role in supporting the implementation of Work From Anywhere Policies, allowing employees to stay connected without having to be physically in the office location and the implementation of Work From Anywhere has great potential to increase work effectiveness in the digital era. This literature study was supported by Ministry of Communication and Information Technology of The Republic of Indonesia and Universitas Sumatera Utara. We thank our lecturer and colleagues from Universitas Sumatera Utara who provided insight and expertise that greatly assisted the literature study, with all of the interpretations/conclusions of this paper.