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HALAL SLAUGHTERHOUSE TO ACHIEVE HALAL VALUE CHAIN OF THE RESTAURANT AND MEAT-PROCESSED FOOD INDUSTRY Pratiwi, Heni; Ambiya, Qorry; Mahfudhoh, Azizatul; Saputra, Muhammad Nanda
Proceeding International Seminar of Islamic Studies INSIS 5 (March 2023)
Publisher : Proceeding International Seminar of Islamic Studies

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Abstract

Indonesia is the 4th most populous country in the G-20 with 86.9% of population being Muslim. The Muslim population growth is increasing every year. In Indonesia, Halal product guarantees regulated in Law No. 33 of 2014 classify slaughter services as the third group that must be halal certified in October 2024. The results of our research found that the obligation of halal certification for the first group is on food and beverage products and the second group, raw materials, food additives and auxiliary materials for food and beverage products are also heavily influenced by slaughter services, particularly for processed meat products.Slaughterhouses (RPH) that already have halal certification will facilitate certification for restaurants and processed meat businesses, thus halal certification in slaughterhouses (RPH) will be sustainable to achieve halal value chain of the restaurant and meat-processed food industry. This study aims to answer the problems of slaughterhouses (RPH) in Indonesia in terms of halal certification and the impact of fulfilling halal slaughterhouses (RPH) for sustainable halal certification. In this study, the authors used a qualitative descriptive approach with observation techniques and literature studies.
Analisis Strategi Peningkatan Omzet Penjualan pada Home Industry Bumbu Diva dalam Perspektif Etika Bisnis Islam di Kecamatan Paal Merah Kota Jambi Ambiya, Qorry; , Ridhwan; Pratiwi, Heni
Bertuah Jurnal Syariah dan Ekonomi Islam Vol. 5 No. 3 (2024): Bertuah: Jurnal Syariah dan Ekonomi Islam (Special Issue)
Publisher : STAIN Bengkalis

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Abstract

Penelitian ini bertujuan untuk mengetahui faktor yang mendorong peningkatan omzet penjualan dan strategi peningkatan omzet penjualan pada Home Industry Bumbu Diva dalam perspektif etika bisnis Islam. Metode penelitian ini adalah penelitian kualitatif, informan dalam penelitian ini adalah pemilik Home Industry Bumbu Diva dan konsumen Bumbu Diva. Metode pengumpulan data yang digunakan dalam penelitian ini adalah wawancara, observasi dan dokumentasi. Hasil penelitian menunjukkan bahwa harga jual, produk, promosi, saluran distribusi dan mutu merupakan faktor-faktor yang mempengaruhi peningkatan omzet penjualan pada home industry Bumbu Diva. Strategi yang dapat digunakan home industry Bumbu Diva untuk peningkatan omzet penjualan yakni ada strategi SO melalui optimalisasi kualitas produk dan cita rasa untuk memasuki pasar yang lebih luas, stratetgi WO melalui peningkatan kemasan inovatif, strategi ST dengan menjalin kerja sama dengan petani lokal dan strategi WT melalui peningkatan formula kemasan yang lebih baik.