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Implementasi Pemasaran Pendidikan Berbasis Media Digital di SMAN 3 Ponorogo Valentin, Nio Nilasari Nur; Asrori, Muhammad; Nurhabib, Faris
Adaara: Jurnal Manajemen Pendidikan Islam Vol. 15 No. 1 (2025): Islamic Education Management
Publisher : Program Studi Manajemen Pendidikan Islam IAIN Bone

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30863/ajmpi.v15i1.7574

Abstract

Digital media in marketing educational services is a form of technological development so that the dissemination of information becomes wider. With the competition between institutions, institutions need to develop effective marketing strategies, one of which is by utilizing technological developments, namely digital media. Educational institutions market their products and services through digital media can be a solution in achieving marketing planning from the educational institution itself by using various digital marketing concepts so that the planned program can be realized. This study was conducted to describe the marketing strategy carried out by SMAN 3 Ponorogo in order to realize a marketable and sellable educational institution through the advantages of digital media. The research method used in this study is qualitative using interview methods, observation and document studies to collect data. In this study, data sources were obtained through respondents, namely the principal, vice principal, teachers, students and the community. Data analysis using miles, Huberman and saldana. In data collection using data condensation, data display and data verification. The purpose of this study is to determine how educational marketing management in realizing a marketable and sellable educational institution, to find out how to implement educational marketing through digital media. This study resulted in the implementation of educational marketing at SMAN 3 Ponorogo by branding a superior program, namely the international class program, implementing online and offline-based learning through digital media, and maximizing content uploaded on social media and providing good service to education consumers.
Kurikulum Merdeka: Kebijakan dan Strategi Implementasi di MA MBS Jetis Ponorogo Awwalin, Nabila; Valentin, Nio Nilasari Nur
EDUKASIA Jurnal Pendidikan dan Pembelajaran Vol. 5 No. 1 (2024): Edukasia: Jurnal Pendidikan dan Pembelajaran
Publisher : LP. Ma'arif Janggan Magetan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62775/edukasia.v5i1.829

Abstract

Curriculum changes aim to make students superior, intelligent and ready to face technological modernization in the future. The Independent Learning Policy is the latest breakthrough established by the Ministry of Education and Culture of the Republic of Indonesia, considering the low quality of education in Indonesia as per the data collected, that Indonesia is still ranked sixth from the bottom when viewed from the 79 countries that master mathematics and literacy. So, to get output that is in accordance with the goals of the Independent Curriculum, there must be implementation of the right strategy, namely 1) Actively implementing Independent Curriculum Planning Training. 2) Carrying out training on the main material of the Merdeka Curriculum. The main material in question is about the content or main aspects of the curriculum 3) Forming a development team 4) Implementing the Merdeka Curriculum in stages 5) Periodic reflection on educational units 6) Facilitating the establishment of a learning community at the unit level Education 7) Bribery Implementation of the Project for Strengthening the Profile of Pancasila Students.