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All Journal Pixel : Jurnal Ilmiah Komputer Grafis Elkom: Jurnal Elektronika dan Komputer
Arif Fitra Setyawan
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Emotion Detection Using Contextual Embeddings for Indonesian Product Review Texts on E-commerce Platform Ariyanto, Amelia Devi Putri; Fari Katul Fikriah; Arif Fitra Setyawan
Pixel :Jurnal Ilmiah Komputer Grafis Vol 17 No 1 (2024): Vol 17 No 1 (2024): Jurnal Ilmiah Komputer Grafis
Publisher : UNIVERSITAS STEKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/pixel.v17i1.2010

Abstract

The advancement of e-commerce has changed the way people shop. However, there is a mismatch between the actual quality of a product and the seller’s description. Product reviews are an important source of information for making purchasing decisions. However, processing large numbers of reviews manually is difficult. This research aims to detect emotions in Indonesian language product review texts using contextual embeddings. The public dataset used was PRDECT-ID, which comprises five emotion labels. The methods used include data preprocessing, feature extraction using contextual embeddings such as Bidirectional Encoder Representations from Transformers (BERT), and classification using Decision Tree, Naïve Bayes, and k-Nearest Neighbors (KNN). Among the compared models, the KNN model demonstrated the highest improvement, achieving a 15.09% enhancement over the decision tree results. This research provides insights into the effectiveness of contextual embeddings in detecting emotions in Indonesian language product review texts.
Analisis Sentimen Ulasan iPhone di Amazon Menggunakan Model Deep Learning BERT Berbasis Transformer Arif Fitra Setyawan; Amelia Devi Putri Ariyanto; Fari Katul Fikriah; Rozaq Isnaini Nugraha
Elkom: Jurnal Elektronika dan Komputer Vol. 17 No. 2 (2024): Desember : Jurnal Elektronika dan Komputer
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/elkom.v17i2.2150

Abstract

This study aims to analyze the sentiment of iPhone product reviews fromAmazon using the BERT (Bidirectional Encoder Representations from Transformers) model to classify reviews as either positive or negative. The dataset, sourced from Kaggle, includes text reviews and star ratings, where high ratings indicate positive sentiment and low ratings indicate negative sentiment. After text preprocessing steps, including data cleaning, tokenization, and sentiment labeling, the BERT model was fine-tuned for sentiment classification, with the data split into training, validation, and test sets. Evaluation results demonstrate that the BERT model achieves a high classification accuracy, with an accuracy rate of 93.9% and a balanced F1 score between precision and recall. Confusion matrix evaluation also indicates that the model consistently identifies both positive and negative sentiments. This study shows that Transformer-based models like BERT are highly effective in understanding customer opinions in e-commerce, with broad application potential for data-driven decision-making in marketing strategies and product development.
Emotion Detection Using Contextual Embeddings for Indonesian Product Review Texts on E-commerce Platform Ariyanto, Amelia Devi Putri; Fari Katul Fikriah; Arif Fitra Setyawan
Pixel :Jurnal Ilmiah Komputer Grafis Vol. 17 No. 1 (2024): Pixel :Jurnal Ilmiah Komputer Grafis dan Ilmu Komputer
Publisher : UNIVERSITAS STEKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/pixel.v17i1.2010

Abstract

The advancement of e-commerce has changed the way people shop. However, there is a mismatch between the actual quality of a product and the seller’s description. Product reviews are an important source of information for making purchasing decisions. However, processing large numbers of reviews manually is difficult. This research aims to detect emotions in Indonesian language product review texts using contextual embeddings. The public dataset used was PRDECT-ID, which comprises five emotion labels. The methods used include data preprocessing, feature extraction using contextual embeddings such as Bidirectional Encoder Representations from Transformers (BERT), and classification using Decision Tree, Naïve Bayes, and k-Nearest Neighbors (KNN). Among the compared models, the KNN model demonstrated the highest improvement, achieving a 15.09% enhancement over the decision tree results. This research provides insights into the effectiveness of contextual embeddings in detecting emotions in Indonesian language product review texts.
Co-Authors Amelia Devi Putri Ariyanto Amelia Devi Putri Ariyanto Fari Katul Fikriah Rozaq Isnaini Nugraha