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p-Index From 2020 - 2025
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All Journal Journal of Business & Banking Jurnal Impresi Indonesia
Rahim, Rano Kartono
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Religion Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Unlocking the Potential of Continue Intention to Use of MyBCA between Generations Aji, Fajar; Akbar, Mohammad Ali; Adhitya, Ervin; Rahim, Rano Kartono
Journal of Business & Banking Vol 13 No 2 (2023): November 2023 - April 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v13i2.4410

Abstract

BCA has just unveiled a brand-new digital platform called myBCA. Although myBCA provides more services overall than mobile BCA, users are hesitant to transfer over due to concerns about security. The myBCA app's rating in the Google Play Store is still 3.7 stars. This situation is emblematic of common challenges encountered in the digital landscape, where the introduction of new technologies often meets with user resistance, especially when security and usability concerns arise. The acceptance and continuance of using new technology are explained by TCT. There are three primary factors—e-service quality, perceived ease of use, and perceived risk—that affect how new technology is accepted. This research uses primary data involving 250 respondents. The data were analysed using structural equation models. The results showed that e-service quality and perceived ease of use have a significant and positive effect on user satisfaction. Yet, e-service quality directly has no significant effect on continued intention to use. Perceived risk has a negative impact on user satisfaction, both directly and indirectly, on continued intention to use. User satisfaction is able to mediate the influence of e-service quality, perceived ease of use, and perceived risk on continued intention to use the MyBCA app. Perceived ease of use is more sensitive to Gen Y and Gen Z, while perceived risk is more sensitive to Gen Y. The implication of this study suggest that companies should prioritize e-service quality and perceived ease of use while developing new technology.
The Impact of QR Codes on Customer Satisfaction For Repurchase Intention on the Basis of Perceived Usefulness, Perceived Ease of Use and Perceived Flow in Food and Beverage Restaurant Gabharianza Prawirayudha, Angbawangsa; Arnoldy Syahputera, Muhammad; Adisaputra, Raihan Praditya; Rahim, Rano Kartono
Jurnal Impresi Indonesia Vol. 4 No. 10 (2025): Indonesian Impression Journal (JII)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v4i10.7026

Abstract

This study explains the analysis of QR code usage in the food and beverage restaurant sector. The purpose of this research is to identify how perceived usefulness, ease of use, and flow experience influence customer satisfaction and repurchase intention. The research employed a quantitative approach by distributing online questionnaires to 385 respondents, with data analyzed using PLS-SEM. The results indicate that perceived usefulness, ease of use, and flow experience positively affect customer satisfaction. Furthermore, customer satisfaction plays an important mediating role in strengthening repurchase intention in restaurants through the use of QR codes.
Unlocking the Potential of Continue Intention to Use of MyBCA between Generations Aji, Fajar; Akbar, Mohammad Ali; Adhitya, Ervin; Rahim, Rano Kartono
Journal of Business & Banking Vol 13 No 2 (2023): November 2023 - April 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v13i2.4410

Abstract

BCA has just unveiled a brand-new digital platform called myBCA. Although myBCA provides more services overall than mobile BCA, users are hesitant to transfer over due to concerns about security. The myBCA app's rating in the Google Play Store is still 3.7 stars. This situation is emblematic of common challenges encountered in the digital landscape, where the introduction of new technologies often meets with user resistance, especially when security and usability concerns arise. The acceptance and continuance of using new technology are explained by TCT. There are three primary factors—e-service quality, perceived ease of use, and perceived risk—that affect how new technology is accepted. This research uses primary data involving 250 respondents. The data were analysed using structural equation models. The results showed that e-service quality and perceived ease of use have a significant and positive effect on user satisfaction. Yet, e-service quality directly has no significant effect on continued intention to use. Perceived risk has a negative impact on user satisfaction, both directly and indirectly, on continued intention to use. User satisfaction is able to mediate the influence of e-service quality, perceived ease of use, and perceived risk on continued intention to use the MyBCA app. Perceived ease of use is more sensitive to Gen Y and Gen Z, while perceived risk is more sensitive to Gen Y. The implication of this study suggest that companies should prioritize e-service quality and perceived ease of use while developing new technology.
Co-Authors Adhitya, Ervin Adisaputra, Raihan Praditya Akbar, Mohammad Ali Arnoldy Syahputera, Muhammad Fajar Aji, Fajar Gabharianza Prawirayudha, Angbawangsa Solly Aryza